Magda Butrym Unveils Her Most Personal Collection Yet "Magdalena"

In an ode to her creativity and heritage, Polish designer Magda Butrym has marked a new chapter in her fashion journey with her most personal collection to date—"Magdalena". Derived from her full name, Magdalena is not just a collection but a self-portrait, a raw expression of her emotions, while staying loyal to the distinct identity her brand is celebrated for.

For the Fall-Winter 2025 season, Butrym dives into the emotional depth of poetry and the rich tradition of Polish weaving, paying homage to the craft that has shaped Polish art for over a century. In Magdalena, she blends her contemporary designs with the time-honored art of loom weaving, influenced by Polish artists such as Magdalena Abakanowicz and Paulina Ołowska. This intricate craft becomes the foundation of the collection, evident in everything from eveningwear to the immersive set design of her exclusive showcase.

“This collection is an instinctive, fearless exploration of self—driven by pure emotion and the joy of creation,” Butrym passionately explains.

At the heart of Magdalena is Butrym’s fascination with texture and form, where traditional weaving techniques meet modern silhouettes. Dresses are the stars of the collection, from a striking red mini to an open-knit tutu paired with a sleek black slip. These pieces are crafted with intricate blends of yarns, transforming the feminine form into a work of unapologetic beauty. The grand finale, a wedding dress adorned with a crochet veil and paired with cloud-like textured pumps, stands out as one of the designer’s most intimate works. The petal-like silhouette, inspired by traditional Polish tapestries, is woven from the finest, softest yarns. Its white hue symbolizes freedom and new beginnings—a perfect reflection of Butrym's Slavic expressionism, where handcrafted artistry and empowered femininity merge seamlessly.

Magdalena not only speaks to Butrym’s heritage but also reflects her personal style. The collection's juxtaposition of modern practicality with dreamy elements offers a unique contrast. A raw shearling coat drapes effortlessly over a luxe tracksuit, while fur shawls add an extra layer of elegance to duvet jackets. To reinforce her brand’s signature look, Butrym includes vivid floral headscarves, a powerful nod to her Slavic heritage. Sculpted black dresses with ultra-feminine hourglass silhouettes take inspiration from traditional Polish folk costumes, further emphasizing her deep connection to her roots. These designs also pay homage to the powerful, enigmatic women captured in Peter Lindbergh's iconic photographs—figures of strength and grace walking along cold, wintry beaches.

The show itself was a true spectacle, with an immersive environment that fully captured the essence of Magdalena. Over 200 meters of woven fabric, requiring 150 hours of craftsmanship, suspended from the ceiling to create a mist-like frill effect. These handcrafted installations, with their deep red hue, echo the eternal symbol of the Enchanted Rose, a hallmark of Butrym’s brand. As the models glided through this ethereal space, they brought to life not just the clothes but the spirit of the Magdalena woman.

In Magdalena, Butrym begins an instinctive, experimental phase in her career. It’s a bold new direction, yet one deeply rooted in her brand’s unmistakable spirit—delicate yet strong, sensual yet powerful. The collection is a fearless exploration of self, revealing Butrym’s artistry in a way we’ve never seen before, yet remaining instantly recognizable. As Magda Butrym steps into this new chapter, she offers us a window into her creative soul, where tradition, modernity, and raw emotion collide to create something truly extraordinary.