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  • Jil Sander Announces Appointment of New Creative Director

    Jil Sander Names New Creative Director to Lead Brand’s Next Chapter Jil Sander Announces Appointment of New Creative Director Jil Sander Names New Creative Director to Lead Brand’s Next Chapter by Rave Staff 10 March 2025 In a significant development for the fashion industry, Jil Sander, along with the OTB Group, has announced the appointment of Simone Bellotti as the brand's new Creative Director, effective immediately. This marks a fresh chapter for Jil Sander as Bellotti brings his wealth of experience and a distinct artistic flair to the iconic fashion house. Raised in Milan, Bellotti's impressive career spans multiple global fashion houses, including A.F. Vandervorst, Gianfranco Ferré, Dolce & Gabbana, Bottega Veneta, and an exceptional 16-year tenure at Gucci. Most recently, he served as Creative Director at Bally, where his innovative perspective and unique approach to design garnered widespread attention. Known for his attention to detail and his ability to reinterpret archival references in new and exciting ways, Bellotti's passion for art, photography, and music has shaped his creative vision over the years. Renzo Rosso, Chairman of OTB Group, expressed his confidence in Bellotti’s ability to lead Jil Sander into its next chapter, stating: "Simone embarks on this journey with extensive experience and a distinct talent. Over the time spent together, we shared the strategic vision and mission for Jil Sander, the values of innovation and sophistication that make it an iconic and unique brand." Bellotti himself is equally enthusiastic about this new role. "I am incredibly honored to join Jil Sander, a storied house that created a new aesthetic with its unique approach and strong identity, and that has always had such a significant influence on the design community. I am grateful to Renzo for the trust, and I am keen to contribute to the house’s full potential," he stated. Jil Sander, known for its minimalist and refined aesthetic, has long been a beacon of understated luxury and timeless design. Bellotti’s appointment signifies a new era for the brand—one that promises to blend its signature sophistication with fresh, innovative ideas. With Bellotti at the helm, fashion enthusiasts can expect Jil Sander to continue its tradition of excellence while pushing the boundaries of contemporary design.

  • Top Fitness Festivals and Weekend Events to Mark During Dubai’s 30x30 Fitness Challenge

    Top Fitness Festivals and Weekend Events to Mark During Dubai’s 30x30 Fitness Challenge by Rave Staff 31 Oct 2024 As Dubai embraces its commitment to fitness and well-being, the Dubai Fitness Challenge returns for its 30x30 initiative, encouraging residents and visitors alike to engage in 30 minutes of daily exercise for 30 consecutive days. This year, the challenge is not just about personal fitness but also about celebrating community spirit through a variety of exciting events and festivals. From invigorating yoga sessions overlooking stunning views to energetic Zumba parties on the beach, there’s something for everyone. Get ready to mark your calendars for these top fitness festivals and weekend events that promise to inspire and energize! Hotel Indigo Dubai Downtown: Free Fitness Extravaganza Picture yourself on a sun-drenched terrace, breathing in the fresh air while the gentle sound of water serenades you. Join this rejuvenating poolside yoga class where you’ll flow through poses that stretch your body and elevate your spirit. Coupled with breathwork techniques, this session invites tranquility and mindfulness into your morning. What: Poolside Dynamic Yoga Class & Breathwork Session When: Thursday, 2nd November at 8:30 AM Get ready to sculpt your body and strengthen your core! Join a spirited group of fellow fitness lovers as you navigate through dynamic Pilates moves, all set against the backdrop of Hotel Indigo's chic ambiance. With laughter and motivation in the air, this class is your perfect midweek escape! What: Pilates Classes in collaboration with TruFusion When: Wednesdays on 6th, 13th, and 20th November at 6:30 PM How to Book: Call +971 4 210 2126, WhatsApp +971 585 071 959, or email info.hotelindigo@wellbeings.me . Address Beach Resort and Barry’s: Beachside Bootcamp Bliss Imagine sweating it out with the ocean breeze on your skin and the sunset as your backdrop! These high-octane bootcamp sessions are designed to push your limits while surrounded by stunning views of Ain Dubai. Experience the thrill of dynamic workouts that will leave you invigorated and craving more. When : 7th November 2024, 6:30 PM – 7:15 PM 14th November 2024, 6:30 PM – 7:15 PM 21st November 2024, 6:30 PM – 7:15 PM Where : Event Lawn, Ground Floor, Address Beach Resort How to Book : Pre-registration required via Barry’s website: 7th November 14th November 21st November Additional Info : Complimentary classes, limited to 40 participants. Participants also receive one free class at a Barry’s studio. For more info, visit Barry's . Wellness Wednesdays at Mall of the Emirates Transform your Wednesdays into wellness wonderlands! Mall of the Emirates becomes a bustling fitness hub, offering an array of engaging classes including group walks, yoga, and cycling workouts. Each session promises to be not just a workout but a festive gathering with complimentary refreshments and exciting goody bags to celebrate your dedication to fitness. What: Dynamic Fitness Classes When: Every Wednesday from October 30 to November 20 Event Highlights: November 6: Reebok Walk at 6:00 AM November 13: 7:00 AM and 8:00 AM: Shimis Yoga; 6:00 AM: Reebok Walk; 6:00 AM: Gymshark x 1 Rebel Mall Run November 20: 7:00 AM: Camp Cycling; 7:30 AM: TBD Boxing; 6:00 AM: Reebok Walk Spinneys Dubai 92 Cycle Challenge: Pedal to Glory Get ready to pedal your way through the streets of Dubai in one of the city’s most exhilarating cycling events! With the thrill of competition and camaraderie among cyclists, this challenge is a celebration of endurance and spirit. Participate in the build-up rides leading to the grand finale, where you can vie for a spot in the prestigious UCI Gran Fondo World Series Championship! What: 15th Edition of the Cycle Challenge When : Build-Up Ride 3: 24th November 2024 Build-Up Ride 4: 26th January 2025 Junior Rides and Outride: 22nd February 2025 Main event: 23rd February 2025 Where : Expo City Dubai and Al Qudra Cycle Tra Registration Fee: AED 585 includes exclusive prizes and a finisher medal. Sign up at cyclechallenge.ae . Veo and U By Emaar: Citywide Fitness Takeover Get ready to unleash your inner fitness fanatic as Veo takes over iconic Dubai locations with a series of exciting classes! From the mesmerizing depths of the Dubai Aquarium Tunnel to the sandy shores of Kite Beach, join a vibrant community for Yoga, Sound Healing, Zumba, and more. Embrace the beauty of Dubai while discovering new ways to move your body! What: Innovative Classes Across Iconic Locations When: October 26 to November 24 Event Schedule Highlights: November 2: Zumba at Kite Beach November 8-9: 24-hour cycling class at Dubai Creek Harbour. November 15-16: Multiple yoga and Zumba sessions across Dubai. Registration: Participants can sign up through the Veo app and check schedules on the Dubai Fitness Challenge website Majid Al Futtaim Fitness Hub: A Family Fitness Fiesta at Tilal Al Ghaf Get ready for a month of free daily activities at the Majid Al Futtaim Fitness Hub! This vibrant community hub features four exciting fitness zones: High Intensity Zone : Where sweat meets determination. High Energy Zone : Pulsating with motivation. Bike Station : Perfect for spin lovers. Wellness Zone : A calming space to recharge. Plus, a dedicated Kids Zone ensures fun for the whole family! When: October 26 to November 24, 2024 Operated by FITCODE, the hub welcomes fitness enthusiasts from Tilal Al Ghaf and surrounding areas like Motor City, Arabian Ranches, and Mira. Enjoy activities like spin classes, Pilates, CrossFit, and yoga throughout the week.Weekends feature vibrant family-friendly activities, arts and crafts, and bouncy castles, making fitness feel like play! Booking : All activities are free and can be reserved through the FITCODE app. The weekly schedule will also be available on the Dubai Fitness Challenge 30x30 website. The Beach, JBR: Ultimate Zumba Festival Ready to dance your way to fitness? Join us at The Beach, JBR for the Zumba Festival during the Dubai Fitness Challenge! Running every Friday and Saturday from October 26 to November 24, from 4:30 PM to 8:15 PM, The Beach will become a lively dance floor filled with infectious energy, fun, and fitness for all ages and levels! This festival isn’t just about grooving; it’s a full-on celebration! Every participant will receive an exclusive voucher booklet packed with treats from popular spots like Eataly, Chipotle, and sweet delights from Pinkberry. Plus, don’t miss out on fabulous deals at Bath & Body Works, Rebel Swell, Adventure HQ, and even pampering makeovers at Sammy Green! Get ready for an exciting lineup of Zumba styles, each bringing its unique flair to the dance floor: Beach Party Zumba: Groove to R&B beats that evoke the essence of island life. Join us on October 26, November 9, and November 23. Bollywood Bash Zumba: Dance to vibrant Bollywood rhythms that will have you feeling like a star! Don’t miss it on November 1 and November 15. Latin Fiesta Zumba: Take a rhythmic journey through salsa, bachata, and more on November 2 and November 16. Afro Beats Zumba: Immerse yourself in the rich diversity of African music with sessions on November 8 and November 22. TikTok Zumba Challenge: Join in the fun with themed Zumba routines led by 4 different instructors, inviting you to showcase your creativity through 15-second TikTok duets! Prizes await weekly winners! Between Zumba sessions, keep the energy buzzing with fun activities like Hula Hoops and Limbo Rock. The lively MC will lead spontaneous challenges with exciting prizes to be won, making every moment unforgettable. Secure your spot for the Zumba Festival and explore all the amazing offerings by visiting The Beach, JBR's website .

  • Disney Theme Park Resort Coming to Yas Island, Abu Dhabi

    Disney Theme Park Resort Coming to Yas Island, Abu Dhabi by Rave Staff 8 May 2025 In a historic moment for Abu Dhabi tourism, His Highness Sheikh Khaled bin Mohamed bin Zayed Al Nahyan, Crown Prince of Abu Dhabi and Chairman of the Abu Dhabi Executive Council, witnessed the official announcement of the Disney Theme Park Resort on Yas Island. This landmark project, developed through a strategic partnership between The Walt Disney Company and Miral, marks a major milestone in the UAE’s leisure and entertainment sector. Why This Disney Theme Park Resort is a Game-Changer for Abu Dhabi The new Disney Yas Island Resort will be the seventh Disney theme park destination worldwide, joining iconic locations like Disneyland (California), Walt Disney World (Florida), Tokyo Disney Resort, Disneyland Paris, Hong Kong Disneyland, and Shanghai Disney Resort. Strategically positioned on Yas Island—one of the world’s top entertainment hubs—the resort will serve as a gateway for tourists from the Middle East, Africa, India, Asia, and Europe, reinforcing Abu Dhabi’s status as a global tourism leader. A Visionary Partnership: Disney and Miral Under the agreement: Miral (Abu Dhabi’s leading developer of immersive experiences) will oversee construction and development. Disney will lead creative design, attraction development, and guest experience operations. His Excellency Mohamed Khalifa Al Mubarak , Chairman of Miral and DCT Abu Dhabi, stated: “This collaboration blends Abu Dhabi’s bold vision with Disney’s storytelling magic. Together, we’re creating a world of imagination that will inspire generations.” What to Expect from the Disney Abu Dhabi Resort While full details are yet to be revealed, Disney executives confirmed: A never-before-seen modern castle design Cutting-edge attractions with groundbreaking technology A mix of Disney’s beloved characters and new experiences A major boost for Abu Dhabi’s tourism and economy Bob Iger, CEO of The Walt Disney Company, said: “Abu Dhabi’s global connectivity and cultural richness make it the perfect home for Disney’s newest theme park.” Economic Impact: Jobs, Tourism, and Growth This project aligns with the UAE’s National Strategy for Cultural and Creative Industries, driving: Economic diversification GDP growth Thousands of new jobs (including international opportunities) Josh D’Amaro, Chairman of Disney Experiences, added: “This resort will push the boundaries of theme park innovation while creating employment opportunities worldwide.” Yas Island: The Ultimate Entertainment Destination Already home to F errari World, Warner Bros. World, and SeaWorld Abu Dhabi, Yas Island is now set to become an even bigger global entertainment hotspot with the addition of Disney. When Will the Disney Abu Dhabi Resort Open? An exact opening date has not been announced, but construction is expected to begin soon. Stay tuned for updates!

  • RIOBELO Brings Pioneering 20-Minute Hair Treatment Technology to the Middle East

    RIOBELO Launches Groundbreaking 20-Minute Hair Treatment in the Middle East RIOBELO Brings Pioneering 20-Minute Hair Treatment Technology to the Middle East RIOBELO Launches Groundbreaking 20-Minute Hair Treatment in the Middle East Rave Staff 6 Aug 2024 RIOBELO, the esteemed Brazilian hair cosmetic brand, is thrilled to announce the official launch of its new generation products to the Middle East. Renowned for its innovative and authentic Brazilian hair treatments, RIOBELO brings premium, efficient, and accessible solutions to a new audience, offering its expertise in hair care to the region. Founded on a commitment to authenticity and high-quality ingredients, RIOBELO combines avant-garde technology with a dedication to sustainability. Each product is crafted using 100% raw Brazilian materials to deliver premium hair care solutions for both salon and home use, ensuring consistently beautiful results. The offerings cater to a diverse range of needs, with key product lines for normal and curly hair, as well as blonde and colored hair. At the heart of RIOBELO’s innovation is its pioneering 20-minute only™ technology, which allows for exceptional results in a remarkably short time. This cutting-edge technology, combined with the highest quality environmentally friendly ingredients, ensures that RIOBELO’s products are not only effective but also safe and sustainable. Enriched with vitamins and minerals from indigenous Brazilian fruits like Maracuja and Acai, each of RIOBELO’s products are formaldehyde-free, vegan, and cruelty-free creating stronger, more resistant, vibrant, and silky smooth hair. Some of RIOBELO’s standout products from its line include the Maracuja Home Care After Treatment Hair Kit which combines three steps : shampoo, conditioner, and a repair mask. This kit cleanses, softens, hydrates, and nourishes hair through unique technologies blended with beneficial properties of fruit extracts. The Smoothing Hair Protection Spray for dyed hair is another product that offers protection against the harmful effects of hair styling with its balanced mixture of thermal protection and anti-frizz technology, ensuring hair remains healthy and shiny. Lastly, the best-selling product Brazilian Professional Hair Protein Kit for normal and curly hair provides a three-step invigorating treatment that delivers salon-quality results in the comfort of home. RIOBELO prides itself on its dedication to reduce environmental impact and uphold social responsibility. The brand works closely with suppliers to uphold human rights, empower communities through investments in development projects, and respect biodiversity by preserving natural resources. In addition, by implementing sustainable practices, such as recyclable packaging materials and initiatives to reduce its environmental footprint, RIOBELO is committed to combating climate change and optimizing energy consumption. As RIOBELO debuts in the UAE, it continues its mission to bring the vibrant beauty of Brazil to a global audience. Alaa Kara Ali, CEO and Founder of RIOBELO, expresses his enthusiasm for this launch, stating, "We are delighted to bring RIOBELO to Dubai and share the wonders of Brazilian hair care with the local community. " Lucas Milanez, Managing Director of RIOBELO, adds, "We embrace diversity and individuality, celebrating creativity in bringing practical solutions that shape the future of hair care treatments. Our Brazilian roots and culture are integral to who we are, and we are incredibly proud to share our heritage with the UAE." To commemorate RIOBELO's official launch in the UAE, the brand is introducing the RIOBELO Academy, a complimentary course program alongside a certification for hair professionals in both Arabic and English. This course will allow individuals to explore the fundamentals of hair science through three comprehensive modules. It will delve into the transformative power of Brazilian Protein Treatment, in-depth insights into the workings of RIOBELO products, understanding specific hair types for personalized care, mastering the art of hair straightening, and enhancing entrepreneurial skills in hairdressing. With a focus on innovation, quality, and sustainability, RIOBELO is poised to set new standards within the luxury hair care market in the region.

  • Oman’s First AI Assistant That Speaks to You — Literally

    Oman’s First AI Assistant That Speaks to You — Literally by Rave Staff 31 Jul 2025 The world of AI just got a lot more personal in Oman. Yango Group, the global tech company behind Yango Play, has officially launched Yasmina , a bilingual, human-like voice assistant designed specifically for the region. Built into their new smart speakers (Midi, Mini, and Lite), Yasmina doesn’t just understand what you’re saying — she gets you . Fluent in both Arabic and English, Yasmina responds in a tone that feels less robotic and more like a well-informed friend. From streaming your favourite playlist to adjusting your smart home setup, her features go far beyond the basics. What sets her apart is her local edge, whether it’s setting prayer times in Muscat, playing Surahs, tracking the Hijri calendar, or helping you whip up traditional dishes like Omani Shuwa. She even helps plan your next family escape to Wadi Shab. Behind her natural tone is a powerful large language model part of YangoAI, the company’s cutting-edge tech suite tailored to the GCC. Think of Yasmina as your in-home guide to culture, connection, and convenience. She’s also got the kids covered with storytelling modes, bilingual translations, and simplified explanations of complex topics. Teachers, students, and content creators will find her just as useful in classrooms and workspaces as she is in the living room. “AI is no longer just about innovation. It’s about inclusion, making technology meaningful, accessible, and relevant,” said Islam Abdul Karim, Regional Head of Yango Group Middle East. “With Oman actively embracing digital transformation, Yasmina is here to complement that journey — one smart conversation at a time.” ITHCA Group, the technology investment arm of the Oman Investment Authority, also weighed in: “The Yasmina smart speakers will help families, students, and individuals discover AI in ways that feel familiar and practical. It aligns perfectly with the goals of Oman Vision 2040.” Already available across retail and online platforms in Oman, Yasmina is part of Yango Group’s bigger push across the Gulf to bring advanced, culturally aware AI into people’s daily lives. To unlock her full range of features, users will need a Yango Play subscription, the AI-powered entertainment super app available across the GCC.

  • The Beauty Game Changes: KOSAS Explodes Onto the Middle Eastern Scene

    KOSAS Redefines Beauty: A Bold Debut in the Middle East The Beauty Game Changes: KOSAS Explodes Onto the Middle Eastern Scene KOSAS Redefines Beauty: A Bold Debut in the Middle East Rave Staff 10 Sep 2024 Beauty enthusiasts, rejoice! Kosas, the clean beauty brand that has taken the world by storm, is now officially available across the Middle East. Known for its viral popularity on TikTok and adored by celebrities like Hailey Bieber, Kim Kardashian, and Kylie Jenner, Kosas offers a unique blend of glam and skincare. Thanks to Sephora, this beloved LA-based brand has made its grand debut, bringing its revolutionary products to the region’s makeup lovers. Kosas is now available both online and in-store across Sephora locations in the UAE, Saudi Arabia, Oman, Qatar, Bahrain, and Kuwait. With its cult-favorite offerings finally within reach, beauty fans are ready to explore the brand’s high-performance products that deliver both artistry and skincare benefits. Kosas is redefining beauty with its "Comfy Glam" concept. Whether you're aiming for a natural glow or a full-on glamorous look, Kosas has you covered. The collection celebrates glowing, healthy skin as its foundation, paired with full, fluffy brows, juicy lips, and captivating eyes. Each product helps you feel as comfortable in your skin as you are stylish, offering long-lasting results that never compromise on performance. At the heart of Kosas lies a philosophy that makeup should do more than enhance your appearance—it should also care for your skin. Every Kosas product is formulated with nourishing ingredients that deliver measurable skincare benefits. From hydrating and plumping to smoothing fine lines, Kosas makes sure that while you’re wearing makeup, you’re also improving the health of your skin. Perfect for sensitive skin and dermatologist-tested, it’s a brand that’s built to keep you looking radiant from within. For Kosas founder Sheena Zadeh-Daly, the brand's launch in the Middle East is a deeply personal milestone. Inspired by her Middle Eastern roots, Sheena embraces the region’s rich culture of beauty and self-expression. “Launching Kosas in the Middle East feels like a natural step,” she says. “This region celebrates individuality and strength, and I am thrilled to see how Kosas will empower people to feel comfortable in their skin and enhance—not hide—who they are.” Kosas is now ready to be part of your beauty journey, offering products that combine luxury, performance, and skincare all in one. With its arrival at Sephora, Kosas is here to redefine beauty for a new generation across the Middle East.

  • Celebrate Eid Al-Adha the Maldivian Way at Sun Siyam Vilu Reef in Maldives | RAVE

    Celebrate Eid Al-Adha the Maldivian Way at Sun Siyam Vilu Reef in Maldives by Rave Staff 2 Jun 2025 If you’ve ever dreamed of celebrating Eid with your toes in the sand and drumbeats echoing under a sky full of stars, the Maldives has something magical in store. From June 5 to 9, Sun Siyam Vilu Reef transforms into a cultural playground, offering a vibrant blend of tradition, artistry, and beachside indulgence. For Eid Al-Adha this year, the luxe boutique resort is inviting guests into the heart of Maldivian heritage—think Maali Eid parades, Bodu Mas performances, and the hypnotic beats of Boduberu drumming echoing across white shores. But the experience doesn’t stop at tradition. Guests will be treated to a bold dash of global flair with Luxora, a world champion belly dancer known for fusing Middle Eastern rhythms with captivating modern movements. Her nightly performances during Eid week promise a heady mix of elegance and spectacle—a perfect after-sunset escape. For the wellness lovers and thrill seekers, exclusive Eid promotions include discounted spa rituals, curated destination dining under the stars, and water sports experiences for those looking to dive into something new. There’s also a lineup of beach games, kid-friendly fun, and indulgent F&B offerings designed to keep the whole crew smiling. And if you need more reason to pack your bags, the Eid offer is hard to beat: complimentary round-trip seaplane transfers for two, a luxe floating breakfast or in-villa spread, a dolphin cruise, shisha at Nautilus Bar, and flexible check-in/out. The cherry on top? Daily snorkelling, kayaking or paddleboarding, and a welcome platter that sets the tone for a week of pure island bliss. Sun Siyam Vilu Reef is part of Sun Siyam Resorts, a leading hospitality group in the Maldives known for its portfolio of five uniquely enchanting properties across the archipelago. With a deep-rooted commitment to authentic experiences, barefoot luxury, and heartfelt Maldivian hospitality, Sun Siyam continues to redefine island escapes for modern travellers across the globe. For more information, visit www.sunsiyam.com

  • Why Everyone’s Talking About Plant-Based Chicken Right Now

    From Hollywood buzz to UAE innovation, here’s what’s fueling the global meat-free revolution. Why Everyone’s Talking About Plant-Based Chicken Right Now From Hollywood buzz to UAE innovation, here’s what’s fueling the global meat-free revolution. by Rave Staff 10 May 2025 I n a world where conscious consumption is no longer just a choice but a cultural shift, plant-based chicken is having its moment—and it’s not just vegans paying attention. From celebrity-backed ventures to locally crafted innovations, this meatless marvel has officially stepped into the mainstream. Once relegated to niche vegan cafés, plant-based chicken is now gracing the menus of fine-dining restaurants, lighting up supermarket shelves, and appearing on your favorite influencer’s feed. And now, with the UAE welcoming its first homegrown plant-based chicken producer—Switch Foods—this culinary evolution has never felt more real or more relevant to the region. The global appetite for plant-based meat has exploded in recent years, driven by growing concerns over climate change, personal health, and ethical eating. But why chicken? Simply put—it’s one of the most widely consumed proteins on the planet, prized for its versatility and familiarity. According to a 2024 study by The Good Food Institute, global sales of plant-based meat substitutes crossed a staggering $9 billion, with chicken-style products making up a significant portion of the market. While the Middle East was once a latecomer to the plant-based revolution, shifting consumer habits and broader availability are quickly changing the narrative. Once seen as a Western wellness trend, plant-based eating is now taking root in the Middle East. With increasing awareness about sustainability, animal welfare, and chronic health issues, consumers across the GCC are seeking cleaner, more conscious choices. Regional initiatives such as the UAE’s National Food Security Strategy 2051 further highlight the nation’s commitment to innovation in food production—and plant-based meat fits perfectly into that future-forward agenda. Star Power Behind the Plant-Based Boom When Kim Kardashian is an ambassador for Beyond Meat and often shares plant-based meals on social media. Leonardo DiCaprio , an early advocate for sustainable eating, has backed brands like Beyond Meat and Aleph Farms. Serena and Venus Williams , committed to wellness, promote plant-based diets through lifestyle ventures. Naomi Osaka champions a flexitarian approach and supports PlantX, a vegan marketplace. Will.i.am and Natalie Portman are vocal vegans using their platforms and capital to drive change. Beyoncé & Jay-Z even created a 22-day plant-based meal plan and challenge. Kevin Hart launched Hart House, a plant-based fast food chain. Lewis Hamilton , F1 champion, is an investor in Neat Burger , now expanding worldwide. Bollywood icons Anushka Sharma & Virat Kohli , as well as Riteish Deshmukh and Genelia D’Souza , advocate for clean, meat-free eating in India. These names are more than endorsers—they are tastemakers who’ve helped transform plant-based food into a cultural statement of elegance, aspiration, and mindful living. Introducing Switch Foods : The UAE’s First Plant-Based Chicken Pioneer While global names have dominated the plant-based buzz, the UAE is now staking its own claim. Switch Foods, the region’s first homegrown plant-based chicken brand, is leading the charge. Launched with a bold mission to craft healthier, climate-friendly, and affordable protein alternatives tailored to regional tastes, Switch Foods is more than a brand—it’s a movement. From plant-based chicken shawarma and juicy burgers to crispy nuggets, their products marry culinary tradition with cutting-edge innovation. Their arrival marks a turning point. The UAE is no longer simply importing food trends—it’s setting them. And now, in an exciting new collaboration, Malak Al Tawouk , one of the UAE’s beloved fast-casual dining brands, has partnered with Switch Foods to bring the first-ever plant-based chicken shawarma to the region. This game-changing menu includes not only the iconic Shawarma Sandwich but also a Mexican Chicken Salad and a Teriyaki Chicken Rice Bowl—all featuring Switch Foods’ locally produced, allergen-free, gluten-free, and soy-free pea-based plant chicken. This partnership showcases how local dining giants are embracing plant-based innovations without compromising on flavor. Known for its commitment to healthy and innovative offerings, Malak Al Tawouk is making plant-based chicken more accessible, blending regional culinary heritage with modern food trends. The new plant-based options are available at all seven Malak Al Tawouk locations across the UAE and via online platforms like Talabat, Careem, and Deliveroo. Is It Really Healthier? The Nutritional Take Plant-based chicken often boasts impressive nutrition profiles: lower in saturated fat, free from cholesterol, and often fortified with essentials like fiber, iron, and vitamin B12. This makes it appealing not only to vegans but also to flexitarians and health-conscious eaters seeking cleaner alternatives. That said, not all plant-based meats are created equal. Some can still be highly processed, so it's vital to check labels for additives and understand what you’re consuming. Choose brands that prioritize whole food ingredients and transparency. As innovators like Switch Foods lead the charge in the UAE, plant-based chicken is moving beyond the health food aisle and becoming a symbol of modern living—one that blends wellness, sustainability, and culinary excellence. Restaurants are adapting. Supermarkets are expanding. Consumers are embracing. Whether you're a devoted vegan, a flexitarian, or simply curious, this new wave of meatless protein offers something for every palate and purpose. Plant-based chicken is no longer just a substitute—it’s a statement. From red carpets to Ramadan spreads, from Instagram feeds to fine-dining plates, this movement is reshaping how we eat and why we eat. With local pioneers like Switch Foods and global icons lending their voice and vision, the future of food in the UAE has never looked more exciting—or more conscious. So the next time someone tells you plant-based chicken is just a trend, hand them a Switch nugget—and watch their mind (and palate) shift. Images supplied

  • Introducing NOVU Rituals: The UAE's First Homegrown Refillable Sustainable Skincare Brand

    Pioneering Change in Beauty: Meet NOVU Rituals — The UAE’s First Refillable Skincare Brand Born from Sustainability Introducing NOVU Rituals: The UAE's First Homegrown Refillable Sustainable Skincare Brand Pioneering Change in Beauty: Meet NOVU Rituals — The UAE’s First Refillable Skincare Brand Born from Sustainability Rave Staff 30 May 2024 Homegrown skincare brand, NOVU Rituals proudly emerges as the pinnacle of luxury and affordability in the UAE's skincare landscape, offering a revolutionary approach to skincare with the climate crisis on its conscience and mindfulness in its every move . Founded by the visionary Mary-Anne Maguire, NOVU Rituals is poised to challenge toxic beauty standards prevalent in today's society as it provides a reusable skincare system that reignites the connection between beauty, sustainability, and the power of nature. At the heart of NOVU Rituals lies a profound commitment to promoting self-love and enhancing self-worth through skincare that transcends surface beauty. Drawing upon her extensive experience in the global beauty and makeup industry, Mary-Anne Maguire introduces a brand that seamlessly marries quality with sustainability without the hefty price tag. Available for purchase from their dedicated website ( novurituals.com ), as well as Namshi, The Edit, and Sukun Wellness, Ras Al Khaimah, the NOVU Rituals line currently includes four unique products; cleanser (AED 100), toner (AED 85), glow serum (AED 250), and hydrate cream (AED 225) . Once the initial NOVU Rituals products are purchased, there is no need to throw away the gorgeous bottles as NOVU Rituals provides unique refillable pouches; with the cleanser refill for AED 80, toner refill at AED 68, the glow serum refill at AED 200 and the hydrate cream refill at AED 180 . The refill packaging is 100% recyclable and reusable, designed to require less energy to recycle and use up less space within the recycling process. For even better savings, customers can benefit from a 30% discount off the original product price when they sign up for the NOVU Ritual monthly refill subscription, available at checkout. The monthly subscription is flexible, with customers completely in control to skip, reschedule, edit, or cancel deliveries anytime, based on their needs. NOVU Rituals is driven by a mission to disrupt the throwaway culture of bathroom products to bring back the beauty of skincare when chic ceramic bottles and glass vials turned bathrooms into beauty apothecaries. NOVU pays homage to this golden era, reuniting the connection between beauty with the world’s. Every product is rooted in minerals and botanicals, captured in chic glass vials that represent a desire for a sustainable future, with a natural respect for Mother Earth. NOVU Rituals is consciously kind from skincare to worldcare. Every NOVU product is made from purposeful, high-performance ingredients that work together in harmony to achieve superior results, including; coconut oil, aloe vera, shea butter, sandalwood oil, acai berry, jojoba oil, lavender oil, bentonite clay, pomegranate, and rooibos tea . Crafted with high-performance vegan, organic, and naturally derived formulas, encapsulated in elegantly designed packaging, NOVU Rituals products are meticulously formulated to be without toxins , excluding dyes, parabens, synthetic fragrances, clogging oils, dyes, and SLS, ensuring a purity that resonates with discerning consumers. Moreover, the brand remains steadfast in its commitment to cruelty-free practices, with absolutely no animal-derived ingredients used in any of its formulations, epitomising luxury while advocating for a profound connection between individual beauty and the world at large. "Skincare is selfcare is worldcare," proclaims Mary-Anne Maguire , encapsulating the NOVU Rituals ethos. Continuing to look to the future in its sustainable development, NOVU Rituals is working with its manufacturers to design plastic-free packaging for their refills, set to launch in 2025. By offering affordable luxury skincare, NOVU Rituals redefines accessibility in the realm of sustainable beauty, inviting individuals to indulge in premium skincare experiences at a competitive price point without compromising on quality or values. Discover more about NOVU Rituals and explore the range of sustainable skincare solutions at https://novurituals.com/ and @novurituals .

  • Unveiling the Bioceramic Scuba Fifty Fathoms: Introducing the Ocean of Storms

    Exploring Celestial Beauty and Marine Conservation in Haute Horology Unveiling the Bioceramic Scuba Fifty Fathoms: Introducing the Ocean of Storms Exploring Celestial Beauty and Marine Conservation in Haute Horology Rave Staff 18 January 2024 In the realm where haute horology meets celestial exploration, Blancpain X Swatch collaboration adds a new gem to its Bioceramic Scuba Fifty Fathoms Collection: the Ocean of Storms. Embarking on a lunar-inspired journey, this timepiece pays homage to the enigmatic Oceanus Procellarum, known colloquially as the Ocean of Storms, nestled on the moon's near side. A Lunar Ode to Timekeeping Excellence: The Ocean of Storms joins its predecessors – Arctic Ocean, Pacific Ocean, Atlantic Ocean, Indian Ocean, and Antarctic Ocean – in a symphony of elegance and innovation. Crafted with precision and finesse, this timepiece stands as a testament to Blancpain's iconic Fifty Fathoms legacy, which revolutionized dive watch engineering over seven decades ago. Innovative Craftsmanship Meets Lunar Majesty: While not as vast as its lunar namesake, the Ocean of Storms exudes celestial allure with its sleek black hue, reminiscent of the New Moon's mysterious visage. Powered by the Swatch mechanical movement, SISTEM51, this timepiece boasts unrivaled anti-magnetic prowess and a remarkable 90-hour power reserve, embodying the pinnacle of automated watchmaking excellence. A Nod to Nature's Wonders: Adding a whimsical touch, the Ocean of Storms features a delicate nudibranch motif, Okenia Luna, adorning its rotor. As the wearer's wrist moves, this enchanting sea creature comes to life, symbolizing the harmony between terrestrial elegance and lunar mystique. A Tribute to Ocean Conservation: In an ode to marine preservation, the Ocean of Storms proudly flaunts its Bioceramic construction, crafted from a blend of ceramic and biosourced materials derived from castor oil. Complementing this commitment, its NATO straps are ingeniously repurposed from recycled fishing nets, echoing a shared dedication to sustainable luxury. Embrace the Depths, Preserve the Seas: With a water resistance of up to 91 meters, the Ocean of Storms pays homage to its namesake and Blancpain's maritime legacy. Each stroke of the hands whispers tales of adventure and exploration, urging wearers to protect and cherish the oceanic wonders that inspire us all. Available for Exploration: Set your course for discovery as the Ocean of Storms makes its debut worldwide on January 11, 2024, coinciding with the New Moon's celestial dance. Embrace the spirit of adventure and indulge in this exquisite timepiece, available exclusively at selected Swatch boutiques. Immerse yourself in the elegance of the Ocean of Storms – a timeless tribute to lunar splendor and maritime heritage.

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