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Experience the Essence of Korean Skincare with Exclusive Discounts for a Limited Time NOK Beauty Makes a Splash in the UAE: Unveiling its Premier Flagship Store in Yas Mall, Abu Dhabi Experience the Essence of Korean Skincare with Exclusive Discounts for a Limited Time Rave Staff 1 Nov 2023 NOK Beauty, the epitome of Korean skincare excellence, celebrates its inaugural entry into the UAE market with the grand opening of its flagship store in Yas Mall, Abu Dhabi. To mark this significant milestone, NOK Beauty extends a warm invitation to skincare enthusiasts, offering an enticing 15% discount on all in-store and online purchases for a limited two-week period, from October 1st to October 15th. Embracing Korean Beauty at its Finest: NOK Beauty, short for the "Natural Beauty of Korea," emerges as the go-to destination in the UAE for authentic Korean skincare treasures. Nestled within Yas Mall, the boutique promises an enchanting journey into the realm of Korean beauty, blending tradition with innovation to cater to diverse skincare needs. A Vision of Authenticity and Elegance: Youna Jung, CEO of NOK Beauty, expresses her excitement, stating, "We are thrilled to introduce the essence of Korean beauty to Yas Mall and the UAE. Our commitment lies in offering genuine Korean skincare products meticulously curated to cater to our customers' unique needs. This grand opening is a testament to our dedication to providing access to authentic, high-quality skincare." Distinctive Attributes of NOK Beauty: Authentic Premium Skincare: Carefully selected products and brands cherished for their authenticity and efficacy in Korean skincare. Strategically Enchanting Locations: Yas Mall, Abu Dhabi, marks just the beginning, with plans to expand NOK Beauty's presence across the GCC. Handpicked Luxurious Brands: Only the most exquisite skincare brands grace NOK Beauty's opulent shelves. Exclusive and Functional Skincare: A journey into the heart of Korean skincare efficacy, offering exclusive product experiences. Personalized Beauty Insights: Expert skincare educators tailor recommendations to individual needs, ensuring a personalized shopping experience. Immersive Shopping Experience: At NOK Beauty, customers are invited to explore the fusion of Korean tradition and modern minimalism. The store boasts an exclusive VIP space for hands-on product experiences and personalized 1:1 consultations. Tailored Recommendations and Key Ingredients: NOK Beauty refrains from endorsing a single brand, providing personalized recommendations tailored to individual skin needs. Each showcased brand features distinct key ingredients designed for specific skincare concerns, ensuring a comprehensive solution for all. Rigorous Vetting and Clinical Testing: Products undergo rigorous vetting and clinical testing to ensure exceptional efficacy. For instance, the "Demar3" serum showcased a remarkable 27% reduction in pore size after four weeks of use, exemplifying NOK Beauty's commitment to quality and results. Empowering GCC Women with Korean Skincare Expertise: NOK Beauty aims to foster a community for shared beauty insights, introducing Korean skincare to GCC women and crafting products tailored to Middle Eastern needs. With plans for future expansion, NOK Beauty envisions a flagship store that embodies its essence and commitment to skincare excellence. Experience the allure of Korean beauty with NOK Beauty's flagship store in Yas Mall, Abu Dhabi, and embark on a journey towards radiant, healthy skin. Don't miss out on the exclusive discounts available for a limited time only!

Journeying Through Time with Elegance and Resilience Honoring Tradition: Seiko Unveils Commemorative Timepiece for 100th Anniversary Journeying Through Time with Elegance and Resilience Rave Staff 27 Dec 2023 In a tribute to its pioneering spirit and a century of innovation, Seiko introduces a new creation from its revered Presage collection, commemorating the 100th anniversary of the first wristwatch to bear the iconic Seiko name. Since its inception in 1881, Seiko has remained steadfast in its commitment to pushing boundaries, guided by founder Kintaro Hattori's vision to always stay "one step ahead of the rest." A Glimpse into History: In 1924, Seiko made history with the introduction of its inaugural wristwatch proudly emblazoned with the Seiko insignia, marking a pivotal moment in the brand's storied legacy. As the centennial milestone approaches, Seiko embarks on a journey back in time, paying homage to this historic event with a new creation that embodies the vintage charm and timeless elegance of its predecessor. Timeless Design, Timeless Elegance: The new timepiece meticulously captures the essence of the original with painstaking attention to detail. From the distinctive Seiko lettering at 12 o'clock to the Arabic numerals adorning the dial, every element reflects the classic aesthetic of yesteryears, evoking a sense of nostalgia and reverence for the brand's rich heritage. Craftsmanship Elevated: At the heart of the timepiece lies the new Caliber 6R5H, a testament to Seiko's relentless pursuit of horological excellence. Featuring a 24-hour sub-dial and meticulously crafted Arabic numerals, the movement pays homage to its predecessor while embracing modern innovation. The enamel dial, painstakingly crafted by master artisan Mitsuru Yokosawa, ensures a timeless allure that will endure for generations to come. A Symbol of Resilience: Emblazoned with the trademark "S" symbolizing the Seikosha factory, the case back bears testimony to Kintaro Hattori's indomitable spirit in the face of adversity. Despite the challenges posed by the Great Kanto Earthquake in 1923, Hattori's unwavering determination saw the launch of the iconic wristwatch a year later, marking a triumph of resilience and perseverance. Limited Edition Legacy: Available as a limited edition of 1,000 pieces, this commemorative timepiece will be cherished by collectors and enthusiasts alike. From its movable lugs to the pull-through leather strap, every element is meticulously crafted to ensure both comfort and durability, echoing the ethos of excellence that has defined Seiko for a century. A Timeless Tribute: As the countdown to January 2024 begins, anticipation builds for the release of this exquisite timepiece at Seiko Boutiques and select retail partners worldwide. A fitting tribute to a legacy of innovation and a century of horological excellence, the Seiko commemorative timepiece stands as a beacon of tradition, resilience, and timeless elegance.

Magda Butrym Unveils Her Most Personal Collection Yet "Magdalena" by Rave Staff 7 March 2025 In an ode to her creativity and heritage, Polish designer Magda Butrym has marked a new chapter in her fashion journey with her most personal collection to date— "Magdalena". Derived from her full name, Magdalena is not just a collection but a self-portrait, a raw expression of her emotions, while staying loyal to the distinct identity her brand is celebrated for. For the Fall-Winter 2025 season, Butrym dives into the emotional depth of poetry and the rich tradition of Polish weaving, paying homage to the craft that has shaped Polish art for over a century. In Magdalena, she blends her contemporary designs with the time-honored art of loom weaving, influenced by Polish artists such as Magdalena Abakanowicz and Paulina Ołowska. This intricate craft becomes the foundation of the collection, evident in everything from eveningwear to the immersive set design of her exclusive showcase. “This collection is an instinctive, fearless exploration of self—driven by pure emotion and the joy of creation,” Butrym passionately explains. At the heart of Magdalena is Butrym’s fascination with texture and form, where traditional weaving techniques meet modern silhouettes. Dresses are the stars of the collection, from a striking red mini to an open-knit tutu paired with a sleek black slip. These pieces are crafted with intricate blends of yarns, transforming the feminine form into a work of unapologetic beauty. The grand finale, a wedding dress adorned with a crochet veil and paired with cloud-like textured pumps, stands out as one of the designer’s most intimate works. The petal-like silhouette, inspired by traditional Polish tapestries, is woven from the finest, softest yarns. Its white hue symbolizes freedom and new beginnings—a perfect reflection of Butrym's Slavic expressionism, where handcrafted artistry and empowered femininity merge seamlessly. Magdalena not only speaks to Butrym’s heritage but also reflects her personal style. The collection's juxtaposition of modern practicality with dreamy elements offers a unique contrast. A raw shearling coat drapes effortlessly over a luxe tracksuit, while fur shawls add an extra layer of elegance to duvet jackets. To reinforce her brand’s signature look, Butrym includes vivid floral headscarves, a powerful nod to her Slavic heritage. Sculpted black dresses with ultra-feminine hourglass silhouettes take inspiration from traditional Polish folk costumes, further emphasizing her deep connection to her roots. These designs also pay homage to the powerful, enigmatic women captured in Peter Lindbergh's iconic photographs—figures of strength and grace walking along cold, wintry beaches. The show itself was a true spectacle, with an immersive environment that fully captured the essence of Magdalena. Over 200 meters of woven fabric, requiring 150 hours of craftsmanship, suspended from the ceiling to create a mist-like frill effect. These handcrafted installations, with their deep red hue, echo the eternal symbol of the Enchanted Rose, a hallmark of Butrym’s brand. As the models glided through this ethereal space, they brought to life not just the clothes but the spirit of the Magdalena woman. In Magdalena, Butrym begins an instinctive, experimental phase in her career. It’s a bold new direction, yet one deeply rooted in her brand’s unmistakable spirit—delicate yet strong, sensual yet powerful. The collection is a fearless exploration of self, revealing Butrym’s artistry in a way we’ve never seen before, yet remaining instantly recognizable. As Magda Butrym steps into this new chapter, she offers us a window into her creative soul, where tradition, modernity, and raw emotion collide to create something truly extraordinary.

A$AP Rocky Takes the Helm as Ray-Ban's First Creative Director by Rave Staff 11 March 2025 Ray-Ban, the iconic eyewear brand synonymous with style and cultural relevance, has officially appointed fashion innovator and entrepreneur A$AP Rocky as its first-ever Creative Director. This groundbreaking partnership signals a new chapter for Ray-Ban, blending its rich heritage with Rocky’s forward-thinking vision. As a trendsetting figure in both the music and fashion industries, A$AP Rocky brings his distinct flair to Ray-Ban Studios, guiding creative projects and shaping the future of the brand’s image and design. A$AP Rocky, born Rakim Mayers, has been a cultural force since he emerged onto the scene in 2011. With billions of streams and numerous award nominations under his belt, his influence has transcended music, making him a recognized style icon and creative entrepreneur. Now, as the Creative Director of Ray-Ban Studios, the platform founded in 2016 to celebrate the power of music and stories of courageous artists, Rocky steps into a new role that fuses his passions for music, fashion, and storytelling. “I’ve always admired Ray-Ban’s ability to stay true to its roots while constantly evolving,” said A$AP Rocky, reflecting on the opportunity to join the Ray-Ban family. “I’m excited to be part of the strong heritage and develop the next chapter for an iconic brand like Ray-Ban.” The appointment marks a pivotal moment in Ray-Ban’s evolution. For nearly 80 years, the brand has been worn by the world’s most influential musicians, artists, and actors, shaping cultural movements with each generation. A$AP Rocky’s arrival signals a blending of Ray-Ban’s classic legacy with his avant-garde influence, creating the perfect synergy between tradition and modernity. As Creative Director, A$AP Rocky is set to bring fresh, bold ideas to life, starting with the upcoming Blacked-Out Collection . This collection reimagines Ray-Ban’s iconic Mega frames, elevating them with gold-plated details and ultra-black lenses. The new lens type will redefine the look and feel of Ray-Ban’s most recognizable designs, offering a sleek, modern aesthetic that speaks to both classic style and contemporary edge. But Rocky’s influence will extend beyond eyewear design. He will be integral in directing global campaigns, redesigning Ray-Ban stores, and seamlessly blending the worlds of music, fashion, and the arts. Rocky’s approach to creativity is about more than just design—it’s about telling stories and creating experiences that resonate with a new generation of style-conscious consumers. "Ray-Ban transcends the eyewear industry; it's not just a brand, it’s a lifestyle," says Ray-Ban President Leonardo Maria Del Vecchio. "For nearly 80 years, the brand has been on the faces of the most iconic musicians, artists, actors, and heroes—shaping and re-shaping the status quo, leading cultural revolutions all the time. Today, we are welcoming A$AP Rocky into our family; he’s a visionary artist and creator. His ability to push the boundaries of the diverse worlds he explores aligns with the Ray-Ban DNA. We are reinforcing the brand's values of innovation, pioneering spirit, and courage. Let the future begin!"

Unveil the Beauty of Malachite in BijouQ’s Exquisite New Collection Rave Staff 10 Dec 2024 In the world of luxury jewelry, few stones captivate the imagination quite like malachite. With its lush, verdant hues and intricate, organic banding, malachite symbolizes both nature’s raw beauty and the sophistication of fine craftsmanship. BijouQ, renowned for its dedication to artistry and innovation, introduces this striking gemstone as the centerpiece of its latest collection, redefining elegance in a bold new era. The deep green tones of malachite, with their swirling patterns, tell a story of timeless allure. "Malachite is a gemstone of depth and meaning," say BijouQ co-founders Batool and Marah Kerdi. "By incorporating its essence into our designs, we invite our clients to experience elegance in its most natural, yet refined form." Whether taking center stage in a statement piece or subtly paired with BijouQ's hallmark diamonds, malachite elevates each design with a sense of individuality. Its natural veining ensures that no two pieces are alike, offering the wearer not just a jewel, but a personal treasure, uniquely their own. For centuries, malachite has been revered not only for its beauty but also for its rich symbolism. Associated with transformation, growth, and protection, this gemstone has held a sacred place in history—from the palaces of ancient Egypt to the regal courts of Europe. BijouQ's latest collection breathes new life into this ancient stone, transforming it into modern-day masterpieces that speak to contemporary tastes. These creations bridge the gap between history and innovation, offering a fresh take on a gem steeped in mystique. Each piece in the collection is crafted with meticulous attention to detail, reflecting BijouQ's unwavering commitment to both design and ethics. Upholding their reputation for responsible luxury, the brand ensures that all malachite used is sourced ethically, meeting the highest standards of sustainability. "Our clients value authenticity, not only in design but in the journey behind each piece," the founders explain. This commitment to ethical sourcing, combined with the brand’s dedication to artistry, resonates with those who appreciate mindful luxury. The introduction of malachite into BijouQ’s collection marks a significant chapter in the brand’s evolution. It’s a gemstone that embodies nature’s most luxurious elements—raw, organic beauty polished to perfection—delivering a contemporary twist on classic opulence. For those seeking a blend of heritage and modernity, malachite offers a compelling narrative, making each piece not just an accessory, but a statement of individuality, transformation, and grace. Discover the enchanting world of malachite through BijouQ’s exclusive collection and experience a bold, new standard of verdant elegance

Preserving Tradition Through Horology Parmigiani Fleurier introduces a new Tonda PF Hijri Perpetual Calendar Preserving Tradition Through Horology Rave Staff 10 Mar 2024 In 2011, Michel Parmigiani embarked on a journey to honor the Islamic Hijri calendar's rich heritage. Inspired by the restoration of a pocket watch featuring an Arabic calendar, Parmigiani crafted the Hijri Calendar Table Clock. This feat was later miniaturized into the Hijri Perpetual Calendar wristwatch, earning the prestigious 2020 Grand Prix d’Horlogerie de Genève (GPHG) Innovation Prize. Now, Parmigiani Fleurier introduces the new Tonda PF Hijri Perpetual Calendar in stainless steel, boasting a vibrant Viridian green dial. Navigating Time Through Islamic Heritage The Tonda PF Hijri Perpetual Calendar pays homage to the Tabular Islamic calendar developed by 8th-century Muslim scholars and astronomers. Rooted in lunar cycles, this calendar system facilitates the conversion of Islamic dates to the Gregorian calendar, showcasing the complexity of Islamic timekeeping traditions. A Symphony of Steel and Green Crafted with meticulous attention to detail, the Tonda PF Hijri Perpetual Calendar features a stainless-steel case with a platinum fluted bezel. Its Viridian green dial, adorned with Grain d’Orge guilloche, exudes elegance and sophistication. The watch is powered by the Caliber PF009 automatic movement, boasting impeccable craftsmanship and a power reserve of 48 hours. A Timepiece of Cultural Significance At the heart of the Tonda PF Hijri Perpetual Calendar lies a profound respect for cultural diversity and historical legacy. Parmigiani Fleurier's dedication to calendar complications transcends mere timekeeping, embodying a vision that celebrates the multifaceted nature of time across civilizations and epochs. As Parmigiani Fleurier continues to innovate and pay homage to cultural heritage, the Tonda PF Hijri Perpetual Calendar stands as a testament to the brand's commitment to preserving tradition while embracing the future of horology.

Finding the Perfect Nude Lipstick for Your Skin Tone by Khadija Husain 17 Sep 2024 Over the years, lipstick has been a symbol of beauty, power, and self-expression. Among bold reds and playful pinks, a quiet revolution has emerged: the rise of the perfect nude lipstick. Once a backstage beauty secret, nude lipsticks have become a must-have in every makeup collection, offering a natural, polished look for any occasion. But finding the perfect nude for your skin tone can be tricky. In this article, we explore the rise of nude lipsticks, how to find your perfect shade, and iconic brands leading this beauty revolution. The Birth of the Nude Lipstick Trend Nude lipstick wasn’t always a beauty staple. Before the 2000s, most people gravitated towards the traditional reds, pinks, or browns. Then came makeup artists like Bobbi Brown, who in the '90s championed the idea of enhancing natural beauty rather than covering it up. Her line of neutral lipsticks opened up a new market for subtle, everyday beauty. Fast forward to today, and nude lipsticks have become synonymous with effortless elegance. What once seemed like a single shade now covers a spectrum of hues that complement different skin tones—from soft beige for fair skin to deep caramel for darker complexions. Finding Your Perfect Nude Lipstick Not all nudes are created equal. What works for one person may wash out another. Here’s a guide to finding the perfect nude lipstick based on your skin tone: Fair Skin Tones : For those with fair skin, a nude lipstick with a slight pink or peach undertone can help prevent the lips from looking too pale. Brands like Charlotte Tilbury offer a range of pinky nudes, with the Pillow Talk range being a cult favourite. Another great option is Bobbi Brown's “Sandwash Pink” , a soft, nude-pink that gives a naturally elegant finish. Medium Skin Tones : If you have a medium or olive skin tone, you’ll want to find a nude with peach or warm beige undertones. NARS Velvet Matte Lip Pencil in “Bahama” i s an excellent choice, offering a soft brown hue that flatters olive and medium complexions. Meanwhile, Dior Rouge Dior Lipstick in “Nude Look” provides a warm, beige-pink that’s ideal for a chic, polished look. Tan Skin Tones : Nude lipsticks with caramel or warm brown undertones complement tan skin beautifully. T om Ford’s “Sable Smoke” is a luxurious warm-toned nude that harmonizes well with tan skin. Additionally, YSL Rouge Pur Couture in “Beige Tribute” offers an elegant blend of beige and peach, creating a sophisticated and subtle look. Deep Skin Tones : To flatter deeper skin tones, consider shades like chocolatey browns, rich caramels, mocha browns, deep caramels, or nudes with a subtle plum undertone. The MAC Satin Lipstick in "Mocha" strikes a harmonious balance of warmth and depth, enhancing tan skin without overpowering it, making it a popular choice. For a more creamy and luxurious alternative, Laura Mercier's Rouge Essentiel Silky Crème Lipstick in "Brun Naturel" offers a deep, warm nude that complements dark skin tones beautifully, providing sophistication and versatility for any occasion. The Perfect Nude Look: How to Wear It A nude lip doesn’t have to mean a bare look. The versatility of nude lipstick allows you to play up your eyes, cheeks, or outfit without competing with bold lip color. For a fresh and dewy look, pair your nude lipstick with soft blush and glowing skin. If you’re going for something more glamorous, a smoky eye and nude lip is the ultimate combination, drawing attention to the eyes while maintaining balance. Why Nude Lipsticks Are Here to Stay The nude lipstick trend speaks to our collective shift towards more natural beauty. As consumers seek products that enhance their features rather than transform them, nude lipsticks are seen as a timeless option that offers versatility, elegance, and ease. Plus, their adaptability makes them ideal for transitioning from day to night looks or from casual to formal settings. With brands embracing diversity and consumers demanding products that cater to all skin tones, the nude lipstick revolution is far from over.

Revolutionizing Skincare with Cutting-Edge Korean Innovations MiracleSkin.ae Launches in the UAE Revolutionizing Skincare with Cutting-Edge Korean Innovations Rave Staff 10 Mar 2024 In a world where skincare trends come and go, one brand is revolutionizing the industry with its innovative approach to non-invasive mesotherapy. MiracleSkin, a pioneering skincare brand, is proud to announce the launch of its cutting-edge online platform, MiracleSkin.ae . With a mission to redefine traditional beauty standards, MiracleSkin brings the latest advancements in Korean skincare to the UAE, offering premium solutions for radiant, healthy skin. Elevating Skincare with Cutting-Edge Technology At the heart of MiracleSkin's offerings are two powerhouse Korean skincare brands: MIRACLETOX and CELLSTORY. These brands harness the power of Microspear®️ technology, a patented innovation designed to penetrate the basal layer of the epidermis, stimulating collagen production and rejuvenating the skin from within. Unlike invasive procedures, MiracleSkin's products offer visible results without the pain or downtime, making them ideal for anyone seeking transformative skincare solutions. Meet MIRACLETOX: Your At-Home Skincare Savior MIRACLETOX brings the spa experience to your doorstep with its at-home non-invasive microneedling solution. Using 10,000 natural micro needles, MIRACLETOX addresses a range of skincare concerns, including acne, pigmentation, rosacea, uneven skin tone, texture, and signs of aging. Clinically proven and easy to use, MIRACLETOX offers professional-grade results without the need for costly salon visits or invasive procedures. Discover CELLSTORY: Unlocking Cellular Rejuvenation CELLSTORY takes skincare to the next level with its focus on cellular rejuvenation. Formulated for use by professional estheticians, CELLSTORY harnesses the power of Microspear®️ technology to enhance the skin's natural healing process. With its higher concentration of microspears, CELLSTORY offers a more potent and effective solution to traditional microneedling, delivering radiant, healthy skin from within. A Commitment to Innovation and Integrity Founded on the principles of innovation, integrity, sustainability, and inclusivity, MiracleSkin is dedicated to advancing the skincare industry in the MEA region. With a portfolio of products that blend science and nature, MiracleSkin offers safe, effective, and eco-friendly solutions for all skin types. Empowering Confidence Through Radiant Skin Justyna Lapkova, Founder of MiracleSkin, understands firsthand the transformative power of skincare. "MIRACLETOX transformed my life, and I want it to do the same for everyone who needs the same confidence-boosting results and radiant skin that I now possess," she says. With MiracleSkin, individuals can achieve the confidence that comes from radiant, healthy skin, without the need for invasive or expensive procedures. Experience the MiracleSkin Difference MiracleSkin's range of MIRACLETOX and CELLSTORY products is now available for purchase online at www.miracleskin.ae . Additionally, CELLSTORY clinical treatments are offered at four premium clinics in the UAE, including AIG Clinics, Orskin Aesthetics Clinic, Browns & Co, and Clinica Joelle, founded by regional celebrity Joelle Mardinian. Join the skincare revolution and experience the MiracleSkin difference today.

Discover the Fusion of Tradition and Innovation in the Heart of Milan's Historic District Audemars Piguet's New AP House Elevates Milan's Watch Experience Discover the Fusion of Tradition and Innovation in the Heart of Milan's Historic District By Rave Staff 4 Mar 2024 Swiss Haute Horlogerie manufacturer Audemars Piguet has proudly unveiled its latest AP House on Via Bagutta, situated in one of Milan's most esteemed neighborhoods. This remarkable opening comes seven years after the inception of the AP House concept in this renowned hub of history, culture, design, fashion, and gastronomy. Nestled within the former Garage Traversi, a site meticulously renovated to recapture its original charm, the new space spans five floors, seamlessly blending heritage, technology, and contemporary design to redefine the brand's experiential retail approach. An Original Concept Debuted in Milan The AP House concept was born from a collaboration with some of Audemars Piguet's most esteemed clients, envisioning how the brand's founders, Jules Louis Audemars and Edward Auguste Piguet, would live in the modern era, sharing their passion for exquisite timepieces. The sophisticated space of the AP House prioritizes the comfort of home and human connections. Milan witnessed the inauguration of the first AP House in 2017 on Via Pietro Verri, strengthening the brand's foothold in Italy, a market pivotal to the watch industry, especially with iconic models like the Royal Oak and the Royal Oak Offshore. Now, seven years later, Audemars Piguet elevates this retail concept with a new space in the city's heart, promising bespoke experiences and an immersive journey into the world of Audemars Piguet. An AP House Paying Tribute to Milan's Landmark and Culture Located on the iconic Via Bagutta, just steps away from Piazza San Babila and the renowned Montenapoleone fashion street, the new AP House Milano resides in a neighborhood steeped in architectural and cultural significance. Via Bagutta, once a haven for artists and intellectuals, resonates with history, echoing the brand's commitment to cultural dialogue. Housed within the ex-Garage Traversi, a pioneering multi-storey car park designed by architect Giuseppe De Min, the AP House stands as a testament to Milan's heritage and modernity. After extensive renovation, this historic site now stands as a beacon of luxury shopping, perfectly aligning with Audemars Piguet's ethos. "The new AP House Milano brings a fresh and forward-thinking perspective to the initial AP House concept that started in Milan in 2017. It is an honour to open our new location in such a prestigious and iconic setting as the Garage Traversi, a location which reflects Audemars Piguet’s commitment to preserving and highlighting the local savoir-faire, past and present." - Andrea Cardillo, Audemars Piguet Italy Country General Manager An Interior Design Merging Tradition with State-of-the-Art Experience Spanning over 1,600 square meters across five floors, the AP House offers watch enthusiasts an unparalleled journey through the brand's universe. Collaborating with Lissoni & Partners, a Milan and New York-based architecture and interior design studio renowned for its meticulous attention to detail, Audemars Piguet has crafted a space that harmoniously blends the Vallée de Joux's natural environment with Milan's design legacy. Each floor showcases the brand's aesthetic codes intertwined with Milanese influences, creating a seamless fusion of tradition and modernity. The ground floor welcomes guests with a modernist pattern inspired by Audemars Piguet's iconic Petite Tapisserie guilloché motif. The exhibition space boasts a selection of contemporary and heritage timepieces, complemented by vintage furniture by renowned Milanese designers. A dedicated service floor allows visitors to witness the craftsmanship behind Audemars Piguet's timepieces, while a spiral staircase symbolizes the connection between tradition and innovation. The rooftop offers a panoramic view of Milan's skyline, providing a serene backdrop for horological exploration. "Audemars Piguet gave me the alphabet of the project, outlining its various facets to imagine a hybrid space that could be at once a home and a club, a place to read books and enjoy culture and food. A place to discover watches, but not always and not only. Above all, a place inspired by Milan and its history. It is with this narrative in mind that I began to design this project." - Piero Lissoni, Architect, Designer, and Founder of Lissoni & Partners A Place of Encounter Believing in the power of creativity to connect people, Audemars Piguet fosters dialogue between various creative fields. The AP House Milano serves as a platform for cultural exchange, featuring contemporary artworks from Francesca Minini Gallery and immersive experiences like The Clockwork Forest developed in collaboration with Dreamscape Immersive. Through personalized encounters and cutting-edge technology, the AP House Milano aims to deepen relationships with clients and watch enthusiasts, offering a gateway to the brand's heritage, expertise, and contemporary relevance.

10 Iconic Fragrances to Embrace This Fall and Winter by Khadija Husain 29 Oct 2024 As the warmth of summer gives way to the crisp embrace of fall and the cool allure of winter, the time for transformation arrives. The air sharpens, wardrobes grow richer, and our fragrance choices shift in harmony with the season. Just as we trade light, breezy fabrics for cozy cashmere and tailored layers, our perfumes must evolve too. Gone are the fresh florals and zesty citruses of summer—enter deep, warm, and intoxicating scents that envelop us like the finest winter coats. Choosing the right fragrance for the colder months is more than just a seasonal update; it’s about creating an aura that complements the richness of fall and winter. These scents are designed to linger—both in the air and on the skin—offering warmth and sophistication. Whether you’re curled up by the fire, attending an elegant soirée, or simply enjoying the coziness of the season, the perfect perfume becomes your signature, elevating every moment. For the upcoming season, Rave recommends an exquisite array of fragrances, rich with bold, layered notes like amber, oud, and spices. Here are the must-have scents to carry you through the colder seasons Rabanne – '1 Million Gold' A celebration of opulence and boldness, Rabanne's '1 Million Gold' is an iconic fragrance that is synonymous with luxury. This edition amplifies the signature spicy-citrus combination with a deeper, richer base, perfect for fall and winter. Notes of amber and leather add a magnetic, long-lasting warmth, while the underlying sweetness provides a balance, making it an intoxicating choice for those who like to make a statement. The House of Creed – 'Absolu Aventus' Known for creating some of the world’s most iconic scents, The House of Creed’s Absolu Aventus is the ultimate signature fragrance for the confident, modern individual. This olfactory masterpiece blends rich notes of bergamot, pineapple, and birch, exuding power and elegance with every spritz. Ideal for special occasions or important meetings, Absolu Aventus carries an air of exclusivity, tantalizing the senses of those who seek the extraordinary. Much like a fleeting star, its rarity ensures that it will grace only a fortunate few, leaving a lasting impression of unparalleled sophistication. Christian Louboutin – 'Fetiche L’Ambre' For lovers of rich, amber-based fragrances, Christian Louboutin’s 'Fetiche L’Ambre' offers an irresistible warmth. This fragrance wraps you in an intoxicating blend of amber, patchouli, and spice, making it a go-to for cold evenings. The luxurious depth and sensuality of the scent embody the glamour that Louboutin is known for, ensuring you stand out in the crowd with an air of seductive mystery. Molton Brown – Re-Charge Black Pepper Collection Molton Brown’s Re-Charge Black Pepper Collection is the ultimate invigorating fragrance for men during fall and winter. This bold scent features a stimulating blend of black pepper, complemented by soft notes of bergamot and oakmoss, creating a fresh yet grounding aroma. Ideal for those seeking a distinctive, rugged scent, it evokes an adventurous journey from rocky peaks to savannah canyons. With spicy black and pink pepper at its heart, and earthy vetiver and coriander in the base, this fragrance is both robust and complex. Housed in a collectible glass flacon with a unique spherical resin cap, Re-Charge Black Pepper is designed to empower and energize your routine. Guerlain – 'Patchouli Paris' Guerlain’s 'Patchouli Paris' is a celebration of one of the most iconic ingredients in perfumery: patchouli. This fragrance captures the essence of Parisian chic with its earthy, woody core, enhanced by layers of floral and spicy notes. It’s a beautifully balanced scent that feels both timeless and modern, making it the perfect addition to your fall and winter collection. Patchouli Paris is sophisticated yet approachable, evoking warmth and depth with every wear. Byredo – 'Desert Dawn' From the brand celebrated for its minimalist elegance, Byredo’s Desert Dawn captures the enchanting transition from dusk to dawn in the desert. This fragrance embodies a creative state of mind, inviting you to explore the vast landscape of your imagination. It opens with the sweet warmth of cardamom and rose petals, leading to a heart of sandalwood and cedarwood that reflects the earthy richness of shifting dunes. At its base, the smoky allure of vetiver and silk musk blends seamlessly with the crisp scent of papyrus, making it an evocative choice for fall and winter. Perfect for evening wear, Desert Dawn offers an escape to a serene oasis, enveloping you in mystery and warmth. L'Artisan Parfumeur – ‘L'Eau d'Ambre Extrême L'Eau d'Ambre Extrême masterfully blends opulent ingredients that capture the warmth and richness of amber. At its heart, the resinous amber exudes a comforting sophistication, balanced by a medley of oriental spices like cinnamon, nutmeg, and cardamom for an exotic complexity. Soft floral that add a touch of sweetness, while the base of velvety vanilla and tonka bean offers a creamy warmth. that lingers on the skin, creating a sensual dry-down. This perfect harmony of amber, spices, florals, and sweet, comforting vanilla makes L'Eau d'Ambre Extrême Eau de Parfum that radiates both elegance and coziness—ideal for the crisp days and chilly nights of fall and winter. Thana Perfums- Sarmadi Sarmadi from the Magic Elixir Collection is an exquisite choice for winter, offering a fragrance that embodies warmth and mystery, perfect for the colder months. Its opening of star anise, cardamom, and birch creates a sparkling yet comforting introduction, reminiscent of cozy winter nights. As the scent deepens, the rich black chocolate and Egyptian jasmine blend with nutmeg and pepper, evoking a sense of luxurious warmth that envelopes you like a soft, winter coat. The smoky undertones and a base of amber, cedarwood, and myrrh add a depth that feels both grounding and enchanting, while the hint of vanilla leaves a lingering, velvety sweetness that beautifully complements the crisp winter air. It's a fragrance that wraps you in an aura of sophistication and timeless allure, making it an ideal companion for the season. Aesop - Miraceti Aesop's Miraceti is an ode to the untamed spirit of the ocean, encapsulated in a bottle. This fragrance transports you to the heart of a voyage at sea, featuring a captivating blend of incense, warm spices, and smooth woody undertones. Its peppery, herbal notes are underpinned by earthy accords that evoke a hint of the sea and musk, making it perfect for the colder months when you crave something that stirs the soul. Miraceti captures the raw power of the ocean's depths, making it an ideal choice for those seeking a cerebral and introspective fragrance. House of Noya – 'Velvety Musk' For those who prefer a scent that feels like second skin, 'Velvety Musk' by House of Noya is a perfect match. This elegant, understated fragrance exudes warmth and intimacy, thanks to its soft musky base blended with subtle floral notes. It’s delicate, yet sultry, making it the perfect scent to wear as the weather cools, offering a sophisticated allure for both day and evening wear. As we move deeper into the heart of fall and winter, let your fragrance be an extension of your seasonal mood. Whether you’re drawn to rich, bold scents or prefer something more understated and intimate, these perfumes are designed to elevate your style while offering a touch of luxury. With their layered compositions and warm undertones, these fragrances will ensure you leave a lasting impression wherever you go.