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An Exclusive Interview with Tina Ghafurian, COO of Omorfia Group The Future of Beauty and the Revolutionary Changes Ahead An Exclusive Interview with Tina Ghafurian, COO of Omorfia Group by Khadija Husain 10 Jan 2025 In a rapidly evolving world of beauty and wellness, Tina Ghafurian stands as a trailblazer—redefining how we experience beauty, innovation, and empowerment. As the Chief Operating Officer of Omorfia Group, Tina has become a transformative leader, blending cutting-edge advancements with personal empowerment to revolutionize the industry. With over two decades of expertise, her leadership is nothing short of remarkable. In this exclusive interview, she reflects on her journey from fashion to beauty, pivotal career moments, and her forward-thinking vision for a future centered around self-expression and well-being. A Passionate Beginning Tina traces the origins of her illustrious career to her early days in fashion design in Iran. “My love for beauty and design was instinctual,” she reflects. “Fashion was my first venture into a world where self-expression builds confidence and enhances well-being. Moving into the beauty industry felt like a natural progression, allowing me to explore how beauty can not only transform individuals but also uplift entire communities.” Her career journey mirrors the evolution from aesthetic design to holistic wellness, with each step deepening her connection between beauty and personal empowerment. Turning Point Tina’s career has been shaped by defining moments, with one of the most significant being her leadership during the merger of Bedashing Beauty Lounge and Tips & Toes. “Navigating the complexities of the merger tested my leadership in ways I never expected. There were moments of doubt, but it reinforced my belief that empathy and clear communication can transform even the toughest challenges into opportunities,” she shares. Another career-defining experience was Omorfia Group’s expansion into Saudi Arabia. “Entering a new market demanded agility, cultural insight, and a deep understanding of its rich beauty traditions,” Tina says. This pivotal moment honed her resilience and broadened her perspective on the nuances of the region’s beauty landscape. Curiosity and Collaboration In an industry that thrives on change, innovation is paramount. Tina credits Omorfia Group’s success to its dual focus on listening to customers and staying attuned to global beauty trends. “Innovation stems from curiosity and collaboration,” she explains. By attending international beauty fairs and fostering a creative culture within her teams, Tina ensures Omorfia Group remains at the cutting edge of industry developments. The group’s digital transformation, from tech-driven booking systems to predictive trend tools, further exemplifies Omorfia Group’s commitment to innovation. “Our trend-forecasting tools allowed us to identify the rising demand for wellness-inspired beauty products, leading to the launch of a skincare line that became a best-seller within months,” Tina reveals. “Technology has played a critical role in keeping our brands relevant and adaptable.” Ensuring Excellence Overseeing more than 80 locations and 2,500 staff members presents its challenges, but Tina has successfully maintained service excellence. She attributes this achievement to rigorous training programs, clear operational frameworks, and empowering leadership. “Our training academies ensure that every team member understands our brand ethos and service standards,” she says. Equally vital is her focus on employee wellness. “The well-being of our teams directly influences their performance and client satisfaction,” Tina emphasizes. Through initiatives that promote mental health, work-life balance, and personal growth, Omorfia has created an environment where staff thrive. “When employees feel valued, they naturally deliver exceptional service.” Building the Next Generation of Leaders Tina has been inspired by many mentors throughout her career, with her mother being one of her greatest influences. “My mother exemplified strength and compassion. She taught me the value of resilience and the importance of lifting others up,” Tina shares. Today, Tina actively mentors women at Omorfia Group, encouraging them to pursue leadership roles and redefine success. “My goal is to create opportunities for women to grow and lead,” she says. Her commitment to empowering the next generation of leaders is a core part of her mission. Staying Grounded Despite her dynamic career, Tina finds balance through family, travel, and art. “Nurturing passions outside of work and staying connected with loved ones bring me joy and perspective,” she reflects. Giving back to the community is equally important to her. Through wellness initiatives and beauty education programs, Tina remains grounded in her purpose. “These moments remind me of the bigger picture and the importance of leaving a positive impact on the world,” she says. Shaping the Future of Beauty and Wellness Tina Ghafurian’s journey is a testament to the power of passion, resilience, and purpose. From her early days in fashion design to leading one of the region’s most influential beauty and wellness groups, her story inspires those around her to dream big and lead with heart. As Tina continues to shape the future of the beauty industry, her impact reaches far beyond the surface—touching lives, empowering communities, and creating a legacy of innovation and compassion.

What the ‘Clean Girl’ Look Says About Beauty Today How is the 'clean girl' makeup trend redefining minimalism in beauty? What the ‘Clean Girl’ Look Says About Beauty Today by Khadija Husain 3 Oct 2024 The beauty world is currently obsessed with the rise of the 'clean girl' makeup trend, and honestly, it’s easy to see why. At a time when we’re all craving simplicity and that effortless, put-together vibe, this look feels like the ultimate refresh. It’s the kind of makeup style that screams 'I woke up like this'—fresh, radiant, and low-key flawless. Think dewy skin, neatly groomed brows, a pop of blush, and glossy lips, all while skipping the heavy foundation and dramatic contour that used to be the go-to. It’s all about looking naturally polished without looking like you tried too hard. What’s really interesting is how this minimalistic vibe is taking over globally. We’re seeing it everywhere—on social media, on our favorite influencers, and in beauty stores where everyone’s rushing to get the latest skincare-infused makeup. And there’s a reason this look is so appealing. It’s not just about makeup; it’s about feeling good in your own skin. The clean girl aesthetic lets your natural features shine through, giving off this fresh, youthful glow that’s perfect for anyone who’s done with the full glam, cake-face era. One of the brands totally owning this trend is Glossier, with its whole ‘your skin but better’ philosophy. Their Skin Tint (about AED 130) has become a cult favorite. It’s super lightweight and gives you just enough coverage to blur imperfections while still letting your skin breathe. If you’re looking for something more budget-friendly, Maybelline’s Fit Me Tinted Moisturizer (around AED 40) is another solid option, and you can find it practically anywhere, from your local drugstore to Carrefour. Both products are perfect for that barely-there coverage that’s key to nailing the clean girl look. And let’s not forget how this trend is blowing up on social media. From TikTok to Instagram, influencers are flaunting their glowing, sun-kissed complexions, showing that less really can be more. The whole vibe is about enhancing what you’ve already got—whether it’s your skin, your brows, or even your lips. Instead of layering on tons of product, it’s all about using lightweight, hydrating formulas that give you that dewy finish, which, let’s be real, feels so much better, especially in warmer climates where heavy makeup can feel suffocating. Speaking of brows, they’re a major part of the clean girl look, but don’t worry—it’s not about going full-on Instagram brow. The goal is well-groomed, defined brows that look natural, not overly sculpted. Anastasia Beverly Hills’ Brow Wiz (AED 115 at Sephora) is a must-have for this. It gives you just the right amount of control to fill in your brows and keep them looking neat without going overboard. It’s all about balance—enough structure to frame your face but soft enough to stay in line with that effortless vibe. Then there’s the lips. Glossy, juicy lips are a huge part of the clean girl aesthetic. Think lip oils and light glosses instead of heavy matte lipsticks. Fenty Beauty’s Gloss Bomb (AED 95) is one product that’s been making waves for all the right reasons. It gives your lips that high-shine finish but with a moisturizing feel, so you’re not just looking good—you’re feeling good too. But here’s the real kicker: the clean girl trend isn’t just about makeup—it’s a whole lifestyle shift toward better skin health. Women are investing in skincare like never before. The idea is that if your skin looks amazing, you don’t need much makeup at all. So we’re talking vitamin C serums, niacinamide, and hydrating creams that enhance your natural glow. The Ordinary’s Niacinamide 10% + Zinc 1%, which retails for about AED 50, is a game-changer for those looking to even out their skin tone and keep blemishes at bay. La Roche-Posay also has some incredible options for sensitive skin that won’t break the bank, making it easier to achieve that glowing, dewy complexion that’s central to the clean girl vibe. All over the world, women are swapping out their heavy-duty makeup for products that highlight, rather than hide, their natural beauty. This minimalist approach doesn’t just save time (goodbye, 10-step makeup routine!), it also feels a lot more in tune with how we want to live our lives these days—streamlined, easy, and focused on the essentials. At the end of the day, the clean girl makeup trend is about more than just how you look. It’s about how you feel. There’s something incredibly empowering about walking out the door with just a few key products on your face, knowing that your natural beauty is shining through. Whether you’re going to work, out with friends, or just running errands, the clean girl aesthetic proves that sometimes, less really is more—and it’s a trend we can all get behind.

Emerald Musk Joins the Prestige of Herrera Beauty’s Confidential Collection Emerald Musk: The Latest Addition to Herrera Beauty’s Confidential Collection Emerald Musk Joins the Prestige of Herrera Beauty’s Confidential Collection by Rave Staff 25 Sep 2024 Herrera Beauty’s iconic Confidential Collection has just welcomed a new addition, Emerald Musk , a luxurious fragrance inspired by the cultural richness of the Middle East. At the heart of this launch is a collaboration with Emirati talent Marwa Alhashmi, whose rising star perfectly complements the timeless elegance of Carolina Herrera . This unique partnership brings a fresh perspective to an already exquisite line of fragrances. Just like the magnetic pull of the emerald stone itself, Emerald Musk offers a sensory journey that captivates and mesmerizes. The fragrance opens with the fiery spiciness of pink pepper, then softens into the elegant notes of rose, combined with earthy touches of leather and lily root. At its base lies a powerful blend of vanilla, amber, and the signature musk that gives the fragrance its name. The result is a rich and layered olfactory experience that’s as complex as it is beautiful. Visually, Emerald Musk is just as striking. The deep, dramatic green of the fragrance is a tribute to the emerald gemstone, and it’s encased in a luxe glass bottle adorned with opulent gold accents, making it a beautiful addition to any fragrance collection. As part of the Herrera Confidential Collection , Emerald Musk joins a prestigious family of 14 exquisite fragrances, each one symbolizing a meaningful chapter from Carolina Herrera’s life and legacy. Known for its intimate and emotional appeal, this collection is a tribute to craftsmanship and elegance, offering fragrances that are designed for layering, allowing you to create your own personal scent story. Now available throughout the Middle East, Emerald Musk is ready to be experienced and savored. Whether worn alone or layered with other Confidential Collection favorites like Stallion Leather , this sumptuous scent is sure to become a cherished part of any fragrance wardrobe.

Discover Timeless Beauty the Romanian Way: Fit4You Polyclinic Now Open in Dubai Elevate Your Beauty the Romanian Way as Fit4You Polyclinic Opens in Dubai Discover Timeless Beauty the Romanian Way: Fit4You Polyclinic Now Open in Dubai by Khadija Husain 25 Nov 2024 Fit4You Polyclinic, a trusted name in Romania’s aesthetic and medical sector, is making waves in Dubai as it brings over a decade of expertise and commitment to luxurious, high-quality care. With a reputation built on excellence, the polyclinic is not only expanding its geographical footprint but is also elevating the standards of aesthetic and medical services in the region. Renowned for its innovative, client-centered approach, the polyclinic combines advanced, non-invasive treatments with a serene, elegant environment, redefining the concept of wellness for discerning clients in the UAE. This commitment to quality and innovation ensures that each treatment is tailored to meet the specific needs and desires of the clientele, making each visit a unique experience. At the helm of Fit4You Polyclinic’s expansion is visionary General Manager, Doina Ilie, whose extensive experience in the aesthetic and wellness industry has helped curate a transformative, personalized experience for each client. Ilie’s leadership is characterized by her unwavering dedication to excellence and her deep understanding of the nuances that define client satisfaction in the wellness sector. “We believe in delivering excellence, not just in our services, but in the overall wellness journey,” says Ilie. This philosophy is evident in every aspect of the polyclinic's operations, from the initial consultation to the follow-up care, ensuring that clients feel valued and understood throughout their entire experience. With a mission to meet the unique aspirations of every individual, Fit4You Polyclinic stands out as a sanctuary where personal goals are realized within a comforting, exclusive setting. The polyclinic not only focuses on aesthetic enhancements but also emphasizes holistic wellness, offering a comprehensive suite of services designed to promote both physical and emotional well-being. This multifaceted approach allows clients to embark on a journey of self-discovery and rejuvenation, fostering a sense of empowerment and confidence that resonates far beyond the treatments themselves. The clinic offers a distinguished array of premium services, meticulously designed to meet the diverse needs of its clientele. Each service is tailored to address specific concerns, ensuring that every individual receives personalized attention and care. For instance, the advanced solutions for pigmentation and rosacea utilize the latest in dermatological technology, allowing for targeted treatments that effectively reduce discoloration and soothe sensitive skin. In addition, the cutting-edge body contouring techniques employ state-of-the-art equipment to sculpt and define the body, while skin firming treatments are formulated to restore elasticity and vitality to aging skin. Fit4You Polyclinic prides itself on delivering exceptional results with the utmost comfort, ensuring that each client feels at ease throughout their treatment journey. The clinic also specializes in injectables such as Botox and dermal fillers, which are administered by highly trained professionals to enhance facial features and diminish the appearance of fine lines. Furthermore, a selection of plastic surgery options is available, ranging from minimally invasive procedures to more comprehensive surgeries, all crafted with the aim to rejuvenate and enhance natural beauty. These services not only focus on aesthetic improvements but also promote a holistic sense of wellness, recognizing the interconnectedness of physical appearance and emotional health. What truly sets Fit4You Polyclinic apart is its unwavering commitment to client empowerment through every step of the wellness journey. This philosophy is deeply embedded in the clinic's operations and is reflected in the Dubai facility, which has been designed with the client’s comfort and privacy in mind. The provision of private consultation rooms allows clients to discuss their concerns and treatment options in a confidential and relaxed environment. Additionally, the cutting-edge treatment suites are equipped with advanced technology, ensuring that clients receive the highest standard of care. The ambiance of the clinic is as luxurious as it is tranquil, with every detail carefully curated to promote relaxation and serenity. Soft lighting, soothing colors, and calming decor contribute to an atmosphere that reinforces the clinic’s mission to provide not just treatments, but an experience that nurtures the mind and body. This holistic approach, combined with a dedication to excellence, reinforces Fit4You Polyclinic’s standing as a leader in Dubai’s competitive wellness landscape, attracting a diverse clientele seeking both aesthetic enhancements and overall well-being. With its comprehensive service offerings and commitment to holistic, results-oriented care, Fit4You Polyclinic is not merely a place for aesthetic treatments; it is a sanctuary for those looking for a transformative, luxurious wellness experience. Bringing its renowned expertise from Romania to the UAE, Fit4You Polyclinic welcomes Dubai’s residents to begin a journey of refined beauty and wellness, where elegance merges with sophistication, and personal dreams are gracefully fulfilled.

RIOBELO Launches Groundbreaking 20-Minute Hair Treatment in the Middle East RIOBELO Brings Pioneering 20-Minute Hair Treatment Technology to the Middle East RIOBELO Launches Groundbreaking 20-Minute Hair Treatment in the Middle East Rave Staff 6 Aug 2024 RIOBELO, the esteemed Brazilian hair cosmetic brand, is thrilled to announce the official launch of its new generation products to the Middle East. Renowned for its innovative and authentic Brazilian hair treatments, RIOBELO brings premium, efficient, and accessible solutions to a new audience, offering its expertise in hair care to the region. Founded on a commitment to authenticity and high-quality ingredients, RIOBELO combines avant-garde technology with a dedication to sustainability. Each product is crafted using 100% raw Brazilian materials to deliver premium hair care solutions for both salon and home use, ensuring consistently beautiful results. The offerings cater to a diverse range of needs, with key product lines for normal and curly hair, as well as blonde and colored hair. At the heart of RIOBELO’s innovation is its pioneering 20-minute only™ technology, which allows for exceptional results in a remarkably short time. This cutting-edge technology, combined with the highest quality environmentally friendly ingredients, ensures that RIOBELO’s products are not only effective but also safe and sustainable. Enriched with vitamins and minerals from indigenous Brazilian fruits like Maracuja and Acai, each of RIOBELO’s products are formaldehyde-free, vegan, and cruelty-free creating stronger, more resistant, vibrant, and silky smooth hair. Some of RIOBELO’s standout products from its line include the Maracuja Home Care After Treatment Hair Kit which combines three steps : shampoo, conditioner, and a repair mask. This kit cleanses, softens, hydrates, and nourishes hair through unique technologies blended with beneficial properties of fruit extracts. The Smoothing Hair Protection Spray for dyed hair is another product that offers protection against the harmful effects of hair styling with its balanced mixture of thermal protection and anti-frizz technology, ensuring hair remains healthy and shiny. Lastly, the best-selling product Brazilian Professional Hair Protein Kit for normal and curly hair provides a three-step invigorating treatment that delivers salon-quality results in the comfort of home. RIOBELO prides itself on its dedication to reduce environmental impact and uphold social responsibility. The brand works closely with suppliers to uphold human rights, empower communities through investments in development projects, and respect biodiversity by preserving natural resources. In addition, by implementing sustainable practices, such as recyclable packaging materials and initiatives to reduce its environmental footprint, RIOBELO is committed to combating climate change and optimizing energy consumption. As RIOBELO debuts in the UAE, it continues its mission to bring the vibrant beauty of Brazil to a global audience. Alaa Kara Ali, CEO and Founder of RIOBELO, expresses his enthusiasm for this launch, stating, "We are delighted to bring RIOBELO to Dubai and share the wonders of Brazilian hair care with the local community. " Lucas Milanez, Managing Director of RIOBELO, adds, "We embrace diversity and individuality, celebrating creativity in bringing practical solutions that shape the future of hair care treatments. Our Brazilian roots and culture are integral to who we are, and we are incredibly proud to share our heritage with the UAE." To commemorate RIOBELO's official launch in the UAE, the brand is introducing the RIOBELO Academy, a complimentary course program alongside a certification for hair professionals in both Arabic and English. This course will allow individuals to explore the fundamentals of hair science through three comprehensive modules. It will delve into the transformative power of Brazilian Protein Treatment, in-depth insights into the workings of RIOBELO products, understanding specific hair types for personalized care, mastering the art of hair straightening, and enhancing entrepreneurial skills in hairdressing. With a focus on innovation, quality, and sustainability, RIOBELO is poised to set new standards within the luxury hair care market in the region.

Global DIY Face Masks Tailored for Dubai Skin by Rave Staff 6 May 2025 In a city where golden dunes meet gleaming skyscrapers, Dubai’s climate is as intense as it is unique. Constant exposure to desert heat, air conditioning, humidity, and city pollution takes a toll on your skin. Your skincare routine deserves a global upgrade—starting with natural, effective, and easy-to-make face masks. Drawing on ancient beauty rituals from India to Brazil, these DIY face masks are packed with skin-loving ingredients that tackle everything from dryness to sun damage. Whether you're unwinding after a beach day or reviving your glow post-commute, these international treatments are tailor-made for life in the Emirates. Why Face Masks Are Essential in Dubai’s Skincare Routine Dubai’s environment is both stunning and skin-stressing. Integrating a weekly face mask into your routine can help you counteract the elements while nourishing your complexion naturally. Here's why it matters: Detoxify – Remove impurities, pollutants, and dust trapped in pores. Hydrate – Restore moisture lost to harsh air conditioning. Soothe – Calm irritation and redness caused by strong UV rays. Revive – Re-energise tired, dull skin for a fresh, radiant look. 1. Golden Glow Mask (India) Perfect for: Even out skin tone, soothing sun-stressed skin Key Benefits: · Turmeric calms inflammation and fades pigmentation · Yoghurt exfoliates gently thanks to natural lactic acid · Honey provides long-lasting hydration and antibacterial protection How to Make: Mix 1 tsp turmeric, 2 tbsp yoghurt, and 1 tsp honey into a smooth paste. Apply evenly to your face and leave on for 15–20 minutes. Rinse off with cool water and pat dry. Why It Works in Dubai: A day in the sun can leave your skin inflamed and uneven. This age-old Ayurvedic remedy brings balance and brightness. Ideal after beach outings or desert adventures. 2. Desert Detox Mask (Morocco) Perfect for: Managing oily skin during humid spells Key Benefits: · Rhassoul clay draws out oil and impurities without stripping moisture · Rosewater refreshes and tones · Aloe vera soothes redness and heat irritation How to Make: Combine 2 tbsp rhassoul clay, 1 tbsp rosewater, and 1 tsp aloe vera gel. Apply a thin layer and leave on for 10–12 minutes, avoiding overdrying. Remove with lukewarm water. Why It Works in Dubai: With its fluctuating humidity and fine desert dust, Dubai can trigger oil buildup and breakouts. This Moroccan-inspired clay mask gently purifies and calms congested skin. 3. Mediterranean Moisture Mask (Greece) Perfect for: Rehydrating skin damaged by indoor AC Key Benefits: · Olive oil heals and strengthens the skin barrier · Honey locks in essential hydration · Avocado infuses the skin with vitamins and omega fatty acids How to Make: Blend 1 tbsp olive oil, 1 tbsp honey, and ½ mashed avocado.Apply generously and relax for 20–25 minutes.Wipe off with a warm, damp cloth. Why It Works in Dubai: Spending hours indoors under AC can leave your skin flaky and tight. This Greek goddess-worthy mask drenches your skin in natural moisture—perfect for weekly repair. 4. Geisha Radiance Treatment (Japan) Perfect for: Brightening dull, pollution-exposed skin Key Benefits: · Rice water boosts radiance and smooths texture · Aloe vera reduces irritation and redness · Ferulic acid (naturally found in rice) helps protect from environmental stress How to Make: Soak ½ cup white rice in water for 30 minutes, then strain. Mix the rice water with 1 tbsp aloe vera gel. Soak cotton pads and apply to face for 15 minutes.No rinse needed—just let your skin absorb the goodness. Why It Works in Dubai: Urban pollution and daily stress can make your complexion look tired. This centuries-old Japanese secret rejuvenates and shields your skin, like a reset button after a long day. 5. Tropical Recovery Mask (Brazil) Perfect for: Repairing sun damage and restoring suppleness Key Benefits: · Avocado calms UV-related inflammation · Banana encourages collagen production · Coconut oil deeply nourishes and smooths How to Make: Mash ½ ripe avocado with ½ banana and 1 tsp coconut oil until creamy. Apply a thick layer and relax for 20 minutes. Rinse with cool water and follow with moisturiser. Why It Works in Dubai: This lush blend mimics the post-beach rituals of Brazilian beauties, helping your skin recover from intense sun and sea exposure common in the UAE’s outdoor lifestyle. Dubai Skincare Tips to Maximise Results To get the most out of these DIY masks, keep the following in mind: Timing: Most masks perform best when left on for 15–25 minutes Frequency: Use 1–2 times per week to maintain balance and glow Aftercare: Follow with SPF during the day and a hydrating moisturiser at night Freshness: Store unused portions in the r efrigerator and use within 48 hours Glow Like a Global Goddess—Right from Dubai These time-tested DIY masks bring the world’s most iconic beauty rituals into your bathroom. Whether you’re channelling Japanese elegance or Brazilian vitality, these simple recipes are your passport to radiant, resilient skin in Dubai.

Why Scalp Health Is the Future of Self-Care: A Revealing Interview with Dr. Maya Why Scalp Health is the Next Big Thing in Self-Care: Exclusive Interview with Dr. Maya Why Scalp Health Is the Future of Self-Care: A Revealing Interview with Dr. Maya by Khadija Husain 7 Dec 2024 In today’s rapidly evolving beauty landscape, a new focus is emerging in women’s self-care routines: scalp health. Once overlooked, scalp health is now gaining attention as women prioritize long-term beauty and holistic self-care. To explore this growing trend, we sat down with Dr. Maya Shahsavari, a UK-trained Otolaryngology consultant surgeon and aesthetic doctor at Ouronyx Clinic in Dubai. Dr. Maya’s expertise in scalp and hair health, combined with her passion for empowering women, provides valuable insights into why scalp care is the latest frontier in beauty and wellness. The Rise of Scalp Health in Self-Care Dr. Maya explains that scalp health has become a significant focus for women due to its undeniable connection to overall hair wellness. “There’s a growing understanding that healthy hair starts at the scalp,” she says. “Women are now addressing potential hair issues at the root level, literally.” This shift in focus is part of a broader trend toward where prevention and long-term care become more important than quick fixes. Social media has played a pivotal role in bringing scalp health to the forefront. “We’ve seen trends like hair and scalp oiling gain traction, emphasizing the importance of treating the scalp with the same care we give to our skin,” Dr. Maya notes. This trend, known as “skinification,” involves using skincare ingredients like hyaluronic acid, niacinamide, and salicylic acid to nourish and rejuvenate the scalp. “Women are adopting more holistic beauty practices that treat the hair from the inside out,” she adds. However, beyond the beauty benefits, environmental factors and lifestyle stressors have also contributed to the growing emphasis on scalp care. “Pollution, unregulated hair products, and stress-induced hair loss are all playing a role in making women more aware of the importance of scalp health,” Dr. Maya points out. “People are more educated now about the impact of stress on health, which is driving a shift toward preventative measures in both health and beauty.” The Impact of Poor Scalp Health Dr. Maya highlights that neglecting scalp health can have serious consequences for hair quality and growth. “Poor scalp health can lead to clogged follicles, limiting oxygen and nutrient access, which disrupts hair growth cycles,” she says. Conditions like dandruff, excess oil, and buildup can weaken hair, increase hair fall, and cause long-term damage. “Inflammation caused by scalp issues like psoriasis or seborrheic dermatitis can damage hair follicles and even result in scarring, which may lead to permanent hair loss if left untreated.” Over time, persistent scalp neglect can cause conditions like folliculitis, where the hair follicles become inflamed. “This is why it’s so important to take a preventive approach to scalp care,” Dr. Maya stresses. “Long-term damage can be avoided with the right care and attention.” Dr. Maya Shahsavari Common Scalp Health Issues When asked about the most common scalp health issues among women, Dr. Maya points to androgenic hair loss as a significant concern. At Ouronyx, innovative treatments like Autologous Micrografting Technology (AMT) offer effective solutions. “We use a patient’s own hair follicles to stimulate scalp health and encourage natural hair growth,” she explains. This minimally invasive procedure involves harvesting micrografts from a healthy area of the scalp and injecting them into thinning areas, promoting hair regeneration and improving scalp health. Dandruff, caused by a yeast-like fungus, is another widespread issue. Itchiness and flaking are common complaints, often made worse by oil buildup or dryness, Dr. Maya says. Interestingly, she notes that improper hair and scalp oiling techniques have also contributed to an increase in folliculitis, a condition that has become more prevalent due to the rise of scalp oiling trends. The Role of Lifestyle in Scalp Health Lifestyle factors such as diet and stress play a critical role in maintaining a healthy scalp. “A balanced diet rich in vitamins A, C, D, E, and omega-3 fatty acids is essential for scalp health,” Dr. Maya advises. “These nutrients support hydration, reduce inflammation, and strengthen hair follicles, all of which contribute to healthy hair growth.” Stress, however, can be a major disruptor. “Chronic stress can increase cortisol levels, which may lead to scalp issues like dandruff or exacerbate hair loss conditions,” she warns. Staying hydrated and paying attention to overall lifestyle habits, such as avoiding excessive heat styling and tight hairstyles, can go a long way in maintaining a healthy scalp. Ouronyx Clinic Scalp-Focused Treatments and Products As scalp-focused treatments and products gain popularity, Dr. Maya emphasizes the importance of understanding your scalp before diving into a new routine. “At Ouronyx, we offer detailed imaging and analysis of scalp health. This allows us to tailor treatments based on individual needs,” she explains. Popular treatments such as scalp exfoliation, serums, and scalp massages can all contribute to better scalp health. Dr. Maya recommends incorporating scalp scrubs to remove buildup, using serums with ingredients like hyaluronic acid and tea tree oil, and indulging in regular scalp massages to improve circulation and nourish hair follicles. LED light therapy, another popular treatment, has shown promise in reducing inflammation and promoting cell turnover, making it a great option for those experiencing dandruff or hair thinning. Choosing the Right Products for Scalp Care When it comes to choosing products, it’s important to consider the specific needs of your scalp. “For dryness, ingredients like hyaluronic acid and aloe vera can provide much-needed hydration. For oiliness, look for salicylic acid and tea tree oil to control excess oil and reduce buildup,” she advises. Products with soothing agents like chamomile extract or zinc pyrithione can help with itchiness and sensitivity, while ingredients like rosemary oil and biotin are excellent for promoting hair growth and strengthening follicles. Daily Habits for Long-Term Scalp Health Incorporating a few simple daily habits can make a big difference in promoting long-term scalp health. Dr. Maya recommends gentle cleansing with sulfate-free shampoos, regular scalp massages to boost circulation, and limiting heat and product use to avoid buildup and irritation. “Staying hydrated and eating a nutrient-rich diet are also essential,” she adds. Additionally, she suggests being mindful of UV exposure and avoiding tight hairstyles that can lead to traction alopecia over time.

The It-Girl Haircare Blueprint: Your Luxe DIY Guide to Silky, Camera-Ready Locks The It-Girl Routine: Discover the Ultimate DIY Haircare Guide for You The It-Girl Haircare Blueprint: Your Luxe DIY Guide to Silky, Camera-Ready Locks by Khadija Husain 13 Dec 2024 Let’s face it, we all want that flawless, effortless hair look that our favorite “It Girls” like Maddison Beer, Sabrina Carpenter, and Hailey Bieber pull off so seamlessly. But with endless options and an avalanche of recommendations, it can feel overwhelming. Where do you even begin? Before making any drastic decisions (like chopping all your hair off—please don’t!), why not start with simple, effective at-home treatments? Dr. Shruti Kakar, an Aesthetic Dermatologist & Expert Consultant at Vatika, shares her top DIY haircare tips to help you achieve healthy, Instagram-worthy hair year-round. Shampoos: The First Step to a Great Haircare Routine The foundation of any great haircare routine starts with the right shampoo. Harsh shampoos with strong chemicals or sulfates can strip your scalp and hair of their natural oils, leaving your strands dry, brittle, and prone to damage. To maintain a healthy scalp and shiny, strong hair, begin with a mild shampoo that’s gentle on both the scalp and hair. How to: When selecting a shampoo, look for formulas labeled “sulfate-free” or “for sensitive scalp.” Sulfates, commonly found in most shampoos, are surfactants that create foam, but they also remove essential oils that keep your hair hydrated and protected. By using a mild, sulfate-free shampoo, your hair will thank you by staying moisturized, soft, and shiny! Don’t Skip Conditioner—Your Hair Needs It! How many of us actually remember to condition our hair thoroughly after shampooing? It can feel like an extra step we just don’t have time for, right? Well, not quite. Shampooing cleanses your hair, but it also opens the hair cuticles, which can strip away moisture. That’s where conditioning steps in, to restore and lock in the hydration your hair craves. How to: After shampooing, gently squeeze out excess water from your hair. Apply conditioner primarily to the ends, where hair tends to be driest. Avoid applying it directly to your scalp, especially if you have fine or oily hair. Let the conditioner sit for at least 3-5 minutes to allow it to penetrate and hydrate effectively. Pro Tip: For curly or frizzy hair, leave-in conditioner is a game changer. Apply it to damp hair, working it through from roots to ends. This helps define curls, smooth frizz, and protect against humidity. Post-Shampoo Hot Oil Treatment: Your At-Home Spa Day You’ve probably heard a lot about the benefits of hot oil treatments, and for good reason! They are an excellent way to nourish your scalp and hair, restoring moisture and boosting shine. But have you tried a post-shower hot oil treatment? Shampooing can strip away your hair’s natural oils, so it’s essential to replenish them immediately afterwards. Vatika’s Hammam Zaith is a product packed with natural ingredients like almond oil, coconut, lemon, and garlic. How to: After shampooing, apply a generous amount of Vatika Hammam Zaith to your damp hair. Massage it into your scalp and work it through to the ends. Then, wrap your hair in a warm towel for 15-20 minutes. The heat opens your hair cuticles, allowing the nourishing ingredients to sink deeply into your scalp. Afterwards, rinse thoroughly to reveal shiny, healthy hair. Customized Haircare: One Size Doesn’t Fit All Finding the perfect hair oil is like choosing the right coffee shop—it’s all about the blend! Your hair type dictates which oils work best, so getting the mix just right is crucial. Lighter oils like argan or jojoba are great for fine hair, while thicker oils like coconut or almond are better suited for coarser strands. How to: For thick, frizz-prone hair, mix almond oil with sesame and coconut oils. This blend deeply hydrates, adds shine, and tames frizz. If your hair is finer and you’re looking for volume, blend lighter oils like coconut, castor, and henna. You’ll be amazed at how much healthier and more vibrant your hair feels. Wake Up with the Perfect Hairdo You’ve probably seen those TikToks of people wrapping their hair in silk scarves before bed—and it’s not just a trend! Protecting your hair while you sleep can be a game-changer. This simple step helps prevent breakage from friction, minimizes frizz, and retains moisture for soft, shiny, and manageable hair. How to: Before bed, apply a small amount of your favorite oil (like argan or coconut) or a lightweight leave-in conditioner. Gently comb through to distribute the product evenly. Then, wrap your hair in a silk scarf or wear a silk bonnet. This method is especially beneficial for curly or textured hair, as it maintains natural curl patterns and reduces frizz. Dr. Shruti Kakar Top Secret “It Girl” Haircare Tips (For Serious Contenders Only) Hot Water? No Thanks: Hot water is a hair villain. It strips your hair of its natural oils, leaving it dry and dull. Instead, rinse with lukewarm or cool water to keep your locks shiny and healthy. Eat a Balanced Diet: You can’t expect fierce hair without proper nourishment. A diet rich in vitamins and minerals is essential. Include foods high in protein, iron, omega-3 fatty acids, and vitamins A, C, and E to support hair growth and strength. Give Your Hair a Break: Heat styling tools, chemical treatments, and tight hairstyles can damage your hair over time. Try to minimize the use of blow-dryers, straighteners, and curling irons. When using them, always apply a heat protectant spray. There you have it! These DIY haircare tips are fun, easy, and incredibly effective. Whether you’re adding a nourishing hot oil treatment, giving your scalp some love, or locking in moisture, these techniques will keep your hair looking healthy and shiny all year long. The best part? You don’t need to break the bank to achieve a red-carpet-worthy look. With just a little time and care, you can give your hair the attention it deserves—all from the comfort of your home.

Movember Masterclass: Expert Grooming Tips for a Legendary Moustache Movember Must-Haves: Essential Grooming Tips for Your Best Moustache Movember Masterclass: Expert Grooming Tips for a Legendary Moustache by Hussain R 6 Nov 2024 November is more than just the start of winter; it's also the month dedicated to Movember, the global initiative that raises awareness for men’s health issues like prostate cancer, testicular cancer, and mental health. It’s a time to grow, groom, and proudly showcase that moustache! We spoke with Yazan Sadoud, co-owner at soon-to-launch Chaps & Co Vida Creek Beach, to get expert advice on how to keep your mustache looking sharp throughout Movember and beyond. Here are five essential tips for mustache maintenance that’ll help you make a stylish statement while supporting a great cause. Start with a Clean Slate According to Yazan, the first step to a great moustache is cleanliness. "Keeping your moustache clean is crucial, not just for appearance but for its overall health," he says. "Use a gentle, moisturizing face wash daily—something made specifically for facial hair. It’ll help remove dirt without stripping away those natural oils you need." A clean base makes a big difference in styling, he explains, as it’s easier to groom and keeps your moustache soft and healthy. Master the Trim While trimming at home works for regular maintenance, Yazan emphasizes the importance of seeing a professional. "A good trim every 2-3 weeks really helps to keep your moustache in shape and prevents overgrowth," he advises. A barber can also help you find the best style to suit your face. "At-home trimming is great, but a professional touch-up makes a world of difference, and they can teach you techniques to keep things neat between visits." Yazan Sadoud Protect Against the Heat Living in a hot climate can take a toll on facial hair, and Yazan recommends taking precautions to avoid damage. "The intense heat can dry out your mustache, making it brittle and prone to breakage," he says. "I suggest using a lightweight beard oil or a leave-in conditioner with UV protection. Just a few drops before you head out will lock in moisture and shield your mustache from sun damage." A small step like this can have a huge impact on the look and health of your mustache. Consistency is Key For a well-groomed mustache, regular care is essential. "Commitment is everything," Yazan says with a smile. "Set aside time each week—whether it’s a quick trim, deep conditioning, or a barber visit. That routine keeps your mustache looking its best, and the results are worth it." With a little consistency, your mustache will stay polished and stylish all month. Have Fun and Support a Cause This Movember Finally, Yazan reminds us that Movember is about more than just grooming—it's a chance to show support for men’s health. "Movember is the perfect time to experiment with new styles. Go bold with a handlebar or try something classic like a chevron," he suggests. "Every style choice can be a conversation starter, sparking awareness for men’s health issues, from cancer to mental well-being. Movember is about showing solidarity, so why not make your mustache a statement for a great cause?" How Will You Wear Your Moustache This Movember? This Movember, take the time to try something new. Go bold, go subtle, or go vintage—just make sure you go all in. Not only will you look sharp, but you’ll also play an essential role in a global movement dedicated to men’s health. Here’s to a month of moustache mastery and meaningful change.

A Retreat for the Mind, Body, and Senses: Akari Launches in One Central by Sara Al Farsi 13 Oct 2025 Dubai just got a new wellness destination, and it’s not your usual spa. Akari, now open at One Central, promises a sanctuary where science-led therapies meet design that soothes the senses. Think of it as wellness elevated: precise, restorative, and thoughtfully curated to support both mind and body. Founded by Katia de Rham, a champion of holistic wellbeing, Akari was conceived as more than a retreat. Katia’s vision? A space where measurable results meet calm, where therapies are rooted in science but delivered in an atmosphere that feels entirely restorative. The offerings read like a wellness wishlist brought to life: red light therapy for skin and cellular health, intermittent hypoxia-hyperoxia treatments to boost endurance and focus, NormaTec compression therapy to enhance circulation and recovery, and bespoke nutrition rituals tailored to your body’s needs. And then there’s the Brain Bar, serving collagen infusions, adaptogenic blends, and fermented wellness shots to nourish from within. But Akari isn’t just about what you do, it’s about where you are. Designed by Valentina Cereda of Energy & Space, the interiors embody regenerative principles from classical feng shui to biophilic design. Every angle, pathway, and material. From limewash to organic textiles is chosen to foster harmony and well-being, making the architecture itself a subtle act of healing. Sustainability is woven into Akari’s DNA: the space is plastic-free, toxin-free, and committed to responsible practices across treatments, nutrition, and design. It’s luxury without compromise, conscious by design. Looking ahead, Akari plans to host intimate talks, workshops, and community gatherings exploring longevity, integrative health, and mindful living—extending its mission beyond treatments to conversations that matter. “Akari was born from our shared vision to create a place where science, sustainability, and serenity come together,” says Katia. “We wanted to offer a new standard of wellness for Dubai, one that is effective, evidence-based, and deeply restorative.” For those ready to explore wellness beyond the ordinary, Akari in One Central is now open, welcoming guests into a space that balances precision, serenity, and conscious living.