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Transformative Collaboration with Gemfields Celebrates the Emotional Significance of Rubies through Art and Innovation MonoC Undergoes a "Gemorphosis" Inspired by Love for Rubies Transformative Collaboration with Gemfields Celebrates the Emotional Significance of Rubies through Art and Innovation Rave Staff 13 March 2024 Gemfields, a renowned responsible miner and marketer of colored gemstones, unveils an innovative collaboration with MonoC, the world’s first metahuman artist. This groundbreaking partnership explores the profound symbolism of rubies through a surreal virtual perspective, highlighting their strong association with love in a captivating two-part film series. This collaboration marks Gemfields' foray into a novel approach to increase awareness and appreciation for colored gems through art and storytelling. The first part of the film follows MonoC as she embarks on a journey to a gemstone mine, immersing herself in the mesmerizing world of rubies. Inspired by the allure of these gemstones, MonoC delves deeper into their significance, particularly in relation to love and passion. The narrative then shifts to follow a couple deeply entrenched in love, capturing their intimate moments and shared experiences. As MonoC observes their blossoming romance, she becomes acutely aware of the profound connection between rubies and passion, symbolized by the quickened heartbeat and the rush of blood through one's veins – akin to the fiery hue of these precious stones. In a surreal twist, MonoC visualizes the couple's love as a radiant ruby gemstone, unique and precious, mirroring the depth and intensity of their emotions. This transformative process, termed as "gemorphosis," symbolizes the enduring essence of love and serves as a poignant reminder of its profound impact on our lives. The film beautifully captures the magic of love and the timeless allure of rubies, showcasing them as tangible manifestations of heartfelt emotions and cherished memories. In addition to the captivating film series, Gemfields introduces an interactive WeChat mini-app named GEMORPHOSIS, designed by MonoC. This innovative platform allows users to embark on their own virtual journey to discover a personalized ruby gemstone based on their heartbeat frequency. Furthermore, GEMORPHOSIS offers wearable inspiration by recommending Fabergé x Gemfields rings that best complement the user's virtual ruby, blending art, technology, and luxury in a seamless digital experience. The collaboration with MonoC not only provides a surreal perspective on the significance of gemstones but also resonates with Chinese consumers' growing interest in colored gemstones, particularly rubies. Gemfields' recent report on Chinese ruby consumption trends underscores the high awareness and desirability for rubies in the Chinese market, with red symbolizing passion and life. The collaboration with MonoC enables Gemfields to delve into the emotional resonance of rubies, celebrating their rich history and enduring appeal. Emily Dungey, Gemfields’ marketing and communications director, expresses enthusiasm for the collaboration, stating, “Collaborating with MonoC has allowed us to explore the profound symbolism of love through a surrealist lens, highlighting the natural affinity between rubies and heartfelt emotions. Rubies, often regarded as symbols of passion and emotion, serve as timeless keepsakes, embodying the enduring connections forged through love.” From ancient times to the modern era, rubies have captivated hearts with their rarity and captivating red hue, earning them the title of the "King of Gemstones." Gemfields' commitment to responsible mining ensures that Mozambican rubies are ethically sourced, aligning with its core values of transparency, legitimacy, and integrity. Through its collaboration with MonoC, Gemfields continues to champion the timeless beauty and emotional significance of rubies, inviting audiences to embark on a journey of love and discovery through art and craftsmanship.

Indulge in a Summer Revitalization The Moroccan Bath Experience at Coya Spa Premium Indulge in a Summer Revitalization Rave Staff 28 May 2024 Summer is when you usually prioritize self-care and pamper yourself to keep your skin healthy and glowing because these long hot days and dry weather can lead to dry- and dull-looking skin. One way to stay afresh is with the Hamman, the effective Moroccan Bath renowned for centuries. T his traditional bathing ritual is one of the best ways to shed dead skin cells, revitalize the skin's natural radiance, purify, and hydrate the skin. By incorporating this into your skincare routine, you can help maintain smooth and healthy skin all summer. In the heart of Business Bay, Coya Spa Premium offers a unique take on the classic Moroccan Bath with its " Premium Package ." This two-hour ritual combines the Classic Moroccan Journey with a luxurious full-body massage of your choice . You can indulge in the rejuvenating benefits of the Classic Moroccan Bath, where skilled therapists pamper you with a gentle exfoliation using traditional Moroccan black soap. This results in the skin feeling silky, smooth, and rejuvenated. Following the bath, you'll receive a nourishing mask that deeply hydrates and replenishes your skin. To complete the experience, a full body massage of your choice will melt away any remaining tension, leaving you feeling completely relaxed and renewed. This is the ultimate spa experience for total pampering and self-care. Priced at AED 650, this service offers an ideal opportunity to care for your skin, unwind, and rejuvenate during summer. It caters to both men and women. Additionally, Coya Spa Premium presents an array of luxurious spa packages tailored to individual needs, from serene massages to revitalizing facials and opulent body scrubs. Renowned for its cutting-edge facilities, the spa features steam rooms, saunas, and jacuzzis, providing a sanctuary for tranquillity and helping guests unwind and destress. Coya Spa Premium is located in Marasi Drive, Saas Tower, Health Club Level, Business Bay. For more information and the latest offers, follow Coya Spa Premium on social media at https://www.instagram.com/coyaspapremium/ or call 056 403 5854 for bookings.

Moschino Fall/Winter 2025: Playful Workwear Takes Center Stage Moschino’s Playful Workwear: Women’s Fall/Winter 2025 Collection Moschino Fall/Winter 2025: Playful Workwear Takes Center Stage by Rave Staff 13 March 2025 For Fall/Winter 2025, Moschino's creative director Adrian Appiolaza draws inspiration from the idea of hard work, but with a sense of play. At the heart of the collection is the craft that defines fashion, a homage to Franco Moschino’s legacy of excellence in sartorial tailoring. Appiolaza’s latest vision fuses timeless tailoring with a timely message—a commentary on the ecological crises we face and must confront. The collection serves as a pertinent reminder that Franco Moschino's concerns from the past still resonate deeply in today's world, making his messages as relevant as ever. A reference point from Moschino mythology, Franco Moschino's iconic 1992 "mannequin" dress, provides the foundation for this collection. The dress, cut close to the body, represents both a literal and ideological basis for the Fall/Winter 2025 pieces. In many ways, the collection feels like an homage to the industry's craft—dresses appear frozen mid-creation, while tailoring is dissected, with its working parts reimagined as decorative elements. A raw selvedge, specially made for Moschino, becomes a new badge of identity. It's an ironic, non-logo detail that un-finishes the edge of tailoring, allowing it to dissolve into a free drape. Deconstruction takes center stage, but with a twist—garments are reimagined and reconstructed. Dresses are pieced together from various components of other garments, while sweaters intertwine with one another, creating a visual collage of craftsmanship. This process of recreation extends to Moschino's collaboration with the British textile company Sanderson of London. Together, they rework four of Sanderson's archival floral prints—Grandi Flora, Stapleton Park, Eton Poppy, and Everything Roses. These classic prints are given a Moschino twist, with flowers playfully smiling and lightbulbs popping within the designs. Work leads to workwear, where distressed denims and leathers are reinterpreted through Moschino's signature language of exaggeration. The collection distorts the familiar origins of these materials, playing with scale and form to create something entirely new. Iconic motifs, such as the feminine bow, are magnified or removed altogether, their silhouettes outlined against bare skin. In these moments of absence, the details become even more present, a testament to Moschino’s ability to make the unseen tangible. Craft is luxury, and at Moschino, luxury is relative. This season, that mantra is expressed through a wealth of ideas and the value of thought. Evening gowns made from paper or trash bags subvert traditional notions of elegance, while a down jacket swells around the body with the volume of a fur coat. Accessories, always playful at Moschino, continue to toy with the eye through surreal designs. At a glance, a handbag may look like anything but a handbag—a testament to the brand’s legacy of whimsical, witty fashion. As always, Moschino values its own vocabulary and icons—the ‘Smiley’, the nameplate belt, and flamenco ruffles are celebrated and reimagined in acts of quiet, personal joy. Yet the collection goes beyond fashion, embracing inclusivity. The clothes dress all genders, blending references from various walks of dress into a fluid whole. It’s a reflection of our times—non-binary, boundless, and embracing all forms of identity. Moschino’s final look for Fall/Winter 2025 delivers a direct political statement. In a nod to Franco Moschino’s activism, the closing look revives his iconic message: "SOS Save Our Sphere." It’s a powerful reminder of the house’s enduring commitment to fashion with purpose, a plea for the world to take notice and take action.

Introducing Charlotte’s New! Magic Hydration Revival Cleanser Discover Charlotte Tilbury’s Latest Skincare Innovation Introducing Charlotte’s New! Magic Hydration Revival Cleanser Rave Staff 4 Mar 2024 A 3-in-1 Priming Cleanser for a Spa-Fresh Skin Glow! Charlotte Tilbury has once again revolutionized skincare with her latest innovation – the Magic Hydration Revival Cleanser. This transformative 3-in-1 priming cleanser brings together the power of cleansing, hydration, and skin revival in a single luxurious formula. Skin feels instantly refreshed, revived, and 2x more hydrated from the very first use! Skin is Immediately 2x More Hydrated! Experience the magic as your skin becomes 97% clearer and smoother in just 7 days. Charlotte’s new cleanser is more than just a cleanser – it’s a hydrator, a skin-reviver, and a primer all in one! Charlotte's Inspiration Behind the Innovation Charlotte noticed the drying and dulling effects of many cleansers on the complexion, often leaving the skin feeling tight and stripped. That’s why she set out to redefine cleansing with a sensorial, indulgent, facialist-inspired experience. Her tri-phase formula transforms from a comforting cream to a rich foam and finally to a purifying milk, melting away impurities while flooding the skin with revitalizing hydration. Clinically Proven Results Infused with a trio of A-list ingredients, typically found in creams and serums, Charlotte’s Magic Hydration Revival Cleanser delivers clinically proven results. Hyaluronic Acid leaves the skin immediately 2x more hydrated, while a Smoothing Peptide Complex refines the look of pores by 4x in 14 days. The Biomimetic Barrier Shield Technology replenishes the skin barrier, preventing moisture loss for a plumping effect that lasts. Magic Application As a cleanser, apply a hazelnut-sized amount to the palm of your hand, add a few drops of water, and gently massage into the skin. The formula transforms into a rich foam, melting away all makeup and impurities, leaving the skin deeply cleansed and nourished. Rinse off with warm water for a spa-fresh skin glow. For best results, follow with Charlotte’s Magic Cream for an immediate skin revival duo.

Secure at Last: Healing Insecure Attachments and Reclaiming Emotional Well-Being Healing from Insecure Attachments: A Journey to Emotional Well-Being Secure at Last: Healing Insecure Attachments and Reclaiming Emotional Well-Being by Khadija Husain 1 Nov 2024 From a baby's first cry, met by a mother’s comforting touch, the fundamental human need for connection is revealed. These early interactions set the foundation for emotional bonds that influence our relationships throughout life. Cynthia Ghosn, a DHA-Licensed Psychology Technician and Early Career Professional at Thrive Wellbeing Centre, delves into the nature of insecure attachments, exploring their roots and how they shape our adult connections. According to Cynthia, the attachments formed in childhood significantly influence how we connect with others as adults. When caregivers consistently meet emotional needs, secure attachments are likely to develop. However, when these needs are unmet or met inconsistently, insecure attachment patterns emerge. These can manifest in three distinct styles: Anxious Attachment : Often a result of inconsistent caregiving, anxious attachment leads to a fear of abandonment and a need for constant reassurance. Adults with this attachment style may grapple with low self-esteem, find it hard to communicate their needs, and often become overly dependent on their partners for validation. This dynamic can challenge the maintenance of healthy boundaries and emotional regulation in relationships. Avoidant Attachment : Stemming from emotionally distant caregiving, avoidant attachment results in a reluctance to form close emotional bonds. Those with this style tend to suppress emotions, avoid conflict, and prize independence as a form of self-protection. As a result, forming deep, meaningful connections can be difficult, as emotional vulnerability is perceived as a threat. Disorganised Attachment : Originating from environments where caregivers are sources of both comfort and fear, disorganised attachment leads to confusion in relationships. Adults with this style may alternate between seeking closeness and withdrawing out of fear, resulting in unpredictable behavior. Trust and security often feel elusive, complicating both personal and professional connections. Cynthia references a recent study conducted by Madigan (2023), which found that while 51.6% of individuals exhibit secure attachment styles, 48.4% experience insecure attachments. Of the latter group, 10.2% fall into the anxious category, 14.7% are avoidant, and 23.4% display disorganised attachment patterns. These figures underscore the prevalence of attachment-related struggles and highlight the importance of addressing these issues to improve emotional health and relationship quality. Cynthia Ghosn "Awareness is the first step," Cynthia explains. Therapy offers a transformative path for individuals seeking to break the cycles of insecure attachment. One effective approach is Emotion-Focused Individual Therapy (EFIT), which helps clients understand their attachment history and foster healthier emotional connections. This method focuses on recognizing childhood attachment dynamics, processing those emotions, and actively working towards improved emotional regulation. In addition, Cognitive Behavioral Therapy (CBT) helps address negative thought patterns, while Acceptance and Commitment Therapy (ACT) encourages mindfulness and self-compassion. Together, these therapeutic approaches equip individuals to manage emotional responses, rebuild trust, and develop more secure, fulfilling relationships. As Cynthia notes, "Healing from insecure attachments allows individuals to develop a deeper sense of self-awareness and emotional well-being." By recognizing and reshaping their attachment patterns, people can create more meaningful personal connections, leading to greater emotional stability and a healthier, more balanced life. As we navigate the complexities of modern living, it’s essential to remember the wisdom of Dr. Sue Johnson: "To be human is to need others, and this is no flaw or weakness."

Brioni Opens New Boutique at Dubai Mall by Rave Staff 30 July 2025 Brioni, the iconic Roman menswear house known for its quiet luxury and refined tailoring, has officially opened its latest boutique in Dubai Mall. The new space is a celebration of Italian heritage and modern sophistication, perfectly in sync with the brand’s global design language. Located on the first floor of one of the world’s most renowned luxury shopping destinations, the boutique presents a serene escape into Brioni’s world. In this environment, timeless design meets contemporary elegance. The interiors are thoughtfully curated with mid-century vintage Italian pieces, including 1960s Sanluca armchairs, 1940s Paolo Buffa tables, and 1970s Maralunga and Duc Duc sofas. A striking vintage chandelier adds a subtle yet distinctive touch to the space, enriching the ambience without overwhelming it. The boutique’s palette leans into warm neutrals, with travertine flooring, gunmetal finishes, and muted textiles in beige, blue, and green tones. The result is an understated yet elevated setting that echoes Brioni’s ethos of sartorial discretion. Visitors can explore the full expression of the Brioni universe from its ready-to-wear collections, accessories, shoes, and fragrances to the House’s legendary Bespoke service, crafted for the modern gentleman who values quiet refinement and exceptional tailoring. Brioni’s arrival at Dubai Mall marks another chapter in the brand’s global expansion while staying deeply rooted in its Roman DNA. For more, visit brioni.com

What Does the UAE Smell Like? One Perfumer Has a Beautiful Answer by Khadija Husain 14 Jan 2026 Close your eyes. Breathe in. What scent rises from the dunes, the souks, the soaring glass towers, and sun-warmed courtyards of home? For most, it’s an abstract question. For one perfumer, it is deeply personal — a true scent of home, intimate and welcoming. This is the story of Sultan Abdulla, chairman of Dubai-based Lootah Perfumes. For him, that question is not poetic musing; it is the foundation of his life’s work. His legacy unfolds in wisps of smoky bukhoor and the deep resonance of aged oud. It begins not with a single note, but with a memory. It smells of warmth, of golden-hour light filtering through a majlis — specifically, the scent of freshly lit bukhoor in his grandmother’s home. “The house came alive with warmth as she placed the first chip on the coal,” he recalls. “It was the signal that guests were welcome.” In that aromatic cloud of oud and resins, a young boy learned that fragrance was more than scent; it was emotion, hospitality, and identity. Sultan’s guiding philosophy, inherited directly from those rituals, is simple: “Fragrance is not a product, it is a gesture.” Watching his grandmother prepare bukhoor with the intention of choosing ingredients that carried stories, memories, and blessings — taught him that scent is a form of generosity, a way to honour both space and visitor. That belief became the beating heart of a modern perfume house. “I remember evenings when the family gathered to shape bukhoor by hand,” Sultan shares. “There was a rhythm to it. Each step carried responsibility. Those moments taught me that our craft is a legacy, not a business.” It is this respect for raw materials, for the hands that work them, for the stories they hold that elevates Lootah beyond ornamentation into the realm of cultural preservation. Today, Sultan translates this sensory heritage into a contemporary olfactory language, asking the world to reconsider what Gulf fragrance can be. If you think you know Middle Eastern perfumery, dense, potent expressions of rose and oud — Lootah Perfumes invites you to look closer, and feel deeper. How does one carry the warmth of a grandmother’s ritual into a fragrance meant for the world? The answer lies in balance. “Tradition is our anchor, innovation is our movement, and authenticity is the bridge between the two,” Sultan explains. Here, the iconic notes of the region — the soulful depth of oud, the warmth of amber, and the soft embrace of rose are not treated as relics. They are reorchestrated, becoming the vocabulary of a new, confident dialogue. Every creation begins with feeling. “It often starts with a story, a memory we want to translate into scent,” he says. The emotion comes first; the ingredients follow. This method births scents that are both deeply familiar and thrillingly new. This philosophy comes alive across Lootah’s collections. In the Bukhoor line, Palomino Bukhoor pays homage to the ceremonial warmth of his grandmother’s craft, now refined for contemporary living. In contrast, Lava Oud, which Sultan describes as the embodiment of the “Dubai scent”, captures the city’s bold, modern, and unapologetic confidence. It presents oud not as tradition preserved in amber, but as energy in motion. Oud, which Sultan calls “the note that brings me home,” is reimagined not as a symbol of the past, but as a living, breathing force. Lootah Perfumes also reflects a broader shift in how we relate to scent today. “People are looking for meaning,” Sultan observes. “They want fragrance that aligns with who they are. It’s become a form of self-expression, almost a signature.” That sense of connection is the experience he hopes to offer. “I want people to feel linked to a memory, a moment, or a version of themselves,” he says. To leave not with something they purchased, but something they recognised. The goal is not to sell fantasy, but to reveal truth. Looking ahead, Sultan Abdulla’s vision is precise and deeply personal. He hopes Lootah Perfumes will be remembered as “the house that carried Emirati perfumery into the future without losing its soul.” If his grandmother’s bukhoor once signalled that guests were welcome, then his fragrances are an invitation to the world, to experience the UAE not as a postcard, as a deeply felt, emotionally layered landscape. His ambition is quietly personal: “when someone leaves, they carry a scent they truly relate to, one that reflects who they are and how they want to feel.” It is the creation of belonging. As he distils it into a single sentence: “Emirati perfumery is the art of welcoming — a fragrant expression of heritage, generosity, and timeless elegance.” So, what does the UAE smell like? Through the lens of Sultan Abdulla, it smells of timeless welcome and bold tomorrows. It is the scent of heritage exhaled with a modern breath. The house stands as a beautiful contradiction: deeply rooted yet forward-looking, intimate yet expansive. At Lootah Perfumes , you are always welcome.

BUFARMA, an innovative new skincare brand, believes it is — and Kiera Chaplin agrees. What if Buffalo Milk Was the Secret to Perfect Skin? BUFARMA, an innovative new skincare brand, believes it is — and Kiera Chaplin agrees. by Khadija Husain 16 Dec 2024 BUFARMA, an innovative skincare brand, introduces a fresh approach to beauty — blending nature’s timeless wisdom with modern efficacy. At the heart of its formulas lies buffalo milk, a powerful ingredient that deeply hydrates and nourishes the skin. Kiera Chaplin , renowned model and actress, believes BUFARMA is a game-changer and has joined as its global ambassador. In this exclusive conversation with Rave , Kiera shares her experience, the moment she first fell in love with BUFARMA, and why this skincare line has become an essential part of her beauty routine. Kiera’s BUFARMA Moment Kiera's modeling career has always been about breaking new ground, and her collaboration with BUFARMA is no exception. “ BUFARMA caught my attention right away because it’s such a groundbreaking concept ,” she explains. “ No one has ever created a skincare line based on buffalo milk. It’s organic , and the eco-friendly packaging made it an easy choice for me.” It wasn’t just about immediate results. Kiera, who has sensitive skin, loved how gentle and nourishing the products felt. “My skin tends to react to a lot of ingredients, but BUFARMA just worked — no irritation, no redness, just hydration. That’s rare to find.” BUFARMA’s USP: Buffalo Milk — Nature’s Skincare Gem BUFARMA’s revolutionary concept lies in its use of buffalo milk — a natural ingredient rich in lipids, vitamins, and amino acids that deeply hydrate and nourish the skin. Unlike conventional products that rely on chemical-heavy formulas, BUFARMA harnesses the moisturizing and protective power of this centuries-old remedy. Why Buffalo Milk Works: Intense Hydration: Its high lipid content locks in moisture and strengthens the skin barrier. Soothing & Nourishing: Amino acids and proteins help repair and calm sensitive skin. Gentle Efficacy: Perfect for combating harsh conditions like makeup-heavy shoots or dry climates. "My skin has never felt so hydrated,” Kiera says. “BUFARMA brings the perfect balance. It’s lightweight but deeply nourishing — and that’s exactly what my skin needs.” The Power of Simplicity: Kiera’s Beauty Philosophy Kiera’s skincare philosophy aligns with BUFARMA’s straightforwardness. "I don’t believe in overwhelming your skin with numerous products,” she says. “A few high-quality essentials are sufficient.” Her current essentials? Replenishing Milk Essence Serum — “It’s my daytime favorite. I love how it absorbs quickly and prepares my skin for the day.” Bare Skin Night Cream — “At night, I apply it generously and let it work wonders. I wake up with skin that feels soft, hydrated, and radiant.” Here's a fun beauty tip: store the serum in the fridge and apply it cold. It feels incredibly refreshing and helps reduce puffiness in the morning. Skincare with a Conscience BUFARMA isn’t just about great skin — it’s about making thoughtful choices BUFARMA’s commitment to sustainability struck a chord with Kiera, who believes beauty should never come at the planet’s expense. "We all share a responsibility — as consumers and as brands,” she says. BUFARMA delivers on this promise: Eco-Friendly Packaging: Infinitely recyclable aluminum bottles and minimal plastic waste. Cruelty-Free Formulas: No animal testing, ever. Kiera sees this as a return to basics. “Trends come and go, but natural solutions like buffalo milk are here to stay. BUFARMA proves that skincare can be both luxurious and sustainable.” BUFARMA also gives back by partnering with the Desert Flower Foundation, empowering women and children globally. For Kiera, this makes the partnership even more meaningful. “It’s inspiring to work with a brand that truly cares — not just about skin, but about people too.” A Unique Approach to Skincare Having explored the beauty industry extensively, Kiera reveals why BUFARMA stands apart. "Before this partnership, I was even considering starting my own skincare line. After visiting factories, I realized most products are nearly identical — it’s the packaging and branding that make the difference. BUFARMA is different. Buffalo milk is an untapped ingredient, and their formulas are innovative, effective, and rooted in nature. That’s rare in this industry.” The BUFARMA Effect: Skincare That Works Currently available at bufarma.com and select UAE retailers, BUFARMA is quickly earning a reputation for its natural efficacy. For Kiera, it’s a brand she trusts wholeheartedly. "BUFARMA has helped me embrace my skin’s natural glow,” she says. “It’s not just about looking good — it’s about feeling good, knowing you’re using products that are kind to your skin and the planet.” The Final Word BUFARMA isn’t just about better skin — it’s about better choices. With its gentle, buffalo milk-infused formulas, the brand invites us to simplify our routines, embrace nature, and prioritize sustainability. For Kiera, it’s a no-brainer. “Give BUFARMA a try. It’s simple, effective, and feels like a little luxury every day. Your skin will thank you — and so will the planet.”

Editor’s Choice: 6 Beauty Launches Worth Your Attention by Aria Beaumont 3 Feb 2026 From holistic sanctuaries designed as antidotes to city life to formulas challenging long-held beauty assumptions, this season’s launches reflect a shift toward intention, performance, and care. Here are the six making the strongest impression right now. Behave by Brow & Beauty Where wellness becomes ritual Now open in Jumeirah, Behave by Brow & Beauty is the newest concept from the founder of Brow & Beauty — and it reframes beauty as a holistic practice rather than a quick transaction. Designed as a calm counterpoint to the pace of city life, the space blends warm natural materials, muted tones, and softly layered lighting to create an experience centred on balance, recovery, and long-term wellbeing. Under one thoughtfully designed roof, Behave brings together advanced facial aesthetics, spa and hammam rituals, hair and scalp therapies, wellness treatments, nails, makeup, and lash services. The treatment menu features expert-led protocols including Hydrafacial, microneedling, exosome therapy, PRX-T peels, LED rejuvenation, Moroccan hammam rituals with La Sultane de Saba, head and hair spa treatments, and professional lash extensions. Booking : WhatsApp on‪ +971 58 570 7785‬ ALKEMY The grooming experience as transformation Now open at One Za’abeel, ALKEMY is a luxury beauty and grooming salon for men and women designed as an immersive experience that blends beauty, grooming, and wellness. Inspired by the symbolism of the Seed of Life — representing balance, rebirth, and transformation — every visit is framed as a journey of refinement and renewal. For women, services include high-end haircuts, blow-dries, up-dos, cut transformations, braids, treatments, colour mixology, and luxury hair extensions made from the finest quality virgin hair imported directly from Russia. Makeup services range from light and quick applications to glamour, bridal, themed, and children’s makeup for every occasion. For men, ALKEMY offers personalised grooming experiences including world-class haircuts and the signature ALKEMY Shave with an individually designed aromatherapy facial massage. A full nail bar completes the offering. Booking : WhatsApp on +971 50 191 7380 Renelle Cosmetics Stretch-Mark Serum From personal need to purpose Dubai-based skincare brand Renelle Cosmetics launches its debut product with a clear mission: to challenge the belief that stretch marks don’t have real solutions. Long positioned as an unsolvable concern, stretch marks have often been met with heavy formulas, clinical routes, or messaging that encourages women to simply accept them. Renelle offers a different perspective — a high-standard, results-driven serum designed to visibly improve the appearance of stretch marks through consistent use, without medical claims or unrealistic promises. Formulated in France and developed to perform in harsh GCC climates, the lightweight, water-based serum was born from founder Widad Taleb’s own experience struggling to find a product that felt effective, gentle, and wearable in heat and humidity. The fast-absorbing, fragrance-free formula blends botanical extracts traditionally associated with supporting elasticity and skin resilience, including Alchemilla Vulgaris, Equisetum Arvense, and Hedera Helix. Designed as a daily ritual rather than a short-term treatment, Renelle encourages consistency — and that’s where users are seeing results. The product exceeded expectations, selling through its initial stock within weeks due to repeat purchases and word-of-mouth demand. Available at: www.renellecosmetics.com Hourglass Illusion Luminous Glow Foundation SPF 30 Redefining complexion Hourglass Cosmetics announces the global launch of Illusion Luminous Glow Foundation SPF 30 — a breakthrough formula that fuses high-performance makeup, skincare, and innovation. Designed to perfect, protect, and visibly lift skin in as little as 14 days, it is the only SPF 30 foundation clinically proven to deliver both instant radiance and long-term skin improvement. Powered by Advanced Hydra-Smooth Technology, the formula features hyaluronic microspheres that activate on contact to lock in hydration. The creamy, moisturising texture melts seamlessly into skin for smooth, even coverage with a radiant finish that lasts up to 12 hours. It’s transfer-resistant, crease-resistant, and won’t oxidise or settle into fine lines. Available in 32 luminous shades, Illusion delivers customisable medium coverage that looks natural, feels weightless, and protects with broad-spectrum SPF 30. Clinical results show visible improvements over time, including smoother, healthier-looking skin and increased moisture. Available at: hourglasscosmetics.com Kosas Revealer Duo T he two-step routine for brighter under-eyes Kosas delivers a skin-first solution for brighter, smoother under-eyes with its two-step routine designed to visibly reduce dark circles, discolouration, and puffiness. Step one, the Revealer Extra Bright Serum-Powered Color Corrector, neutralises dark circles while caring for the delicate under-eye area. Powered by caffeine, hyaluronic acid, and peptides, it helps visibly smooth, firm, and brighten. Available in five flexible shades, it preps the under-eye for seamless coverage. Step two, the Revealer Concealer Super Creamy + Brightening Concealer, delivers clean, comfortable coverage that looks like real skin. Infused with skincare ingredients, it hydrates, brightens, and smooths while blending effortlessly for a natural, second-skin finish. With 30 inclusive shades, it allows for precise matching while promoting healthier-looking skin over time. In a four-week consumer study, 100% of users agreed the system helped address discolouration and puffiness on bare skin. Available exclusively at Sephora Middle East and kosas.com ILIA – The Base Face Milk Let your skin drink it in ILIA’s The Base Face Milk is an essence-meets-moisturiser designed to hydrate, soothe, and strengthen the skin barrier in one effortless step. Lightweight yet deeply nourishing, it leaves skin plumped, calm, and perfectly prepped for whatever comes next. Formulated with four molecular sizes of hyaluronic acid for long-lasting hydration, a Barrier Renewal Complex of biomimetic lipids, fatty acids, and sterols, plus microalgae and prickly pear flower extract, the formula supports skin’s natural renewal process. It’s non-comedogenic, fragrance-free, vegan, and cruelty-free. Clinically proven to hydrate instantly and over time, reduce redness, smooth texture, and strengthen the skin barrier. How to use: Dispense 2–3 shakes into palms, rub together, and gently press into cleansed skin. Use morning and night, alone or before makeup. Available at: https://iliabeauty.com/

Discover elegant and affordable styles perfect for celebrating Eid with loved ones Max Fashion Launches Eid Collection To Celebrate 20 Years Discover elegant and affordable styles perfect for celebrating Eid with loved ones Rave Staff 29 May 2024 Max Fashion, the region's leading value fashion brand, is thrilled to announce the launch of its highly anticipated Eid collection, coinciding with a momentous milestone—20 years of delivering stylish, affordable fashion to customers across the Middle East. This significant celebration marks two decades of unwavering commitment to providing the latest trends and high-quality fashion at unbeatable prices, making Max Fashion a household name and a go-to destination for fashion enthusiasts. Since its inception in 2004, Max Fashion has grown from a local retailer to a regional powerhouse, boasting over 650 stores across 19 countries. The brand's success can be attributed to its consistent focus on trendsetting designs, exceptional quality, and value pricing. Max Fashion’s journey over the past two decades has been characterised by continuous adaptation to the evolving fashion landscape and customer preferences, ensuring that it remains at the forefront of the industry. "Over the past 20 years, Max Fashion has become a cornerstone of the Middle East’s fashion landscape. This journey has been marked by unwavering dedication to quality, innovation, and understanding the unique preferences of our diverse customer base. As we celebrate this significant milestone, we reflect on our commitment to delivering exceptional value and staying ahead of fashion trends. Max Fashion’s evolution is a testament to our team’s hard work, our loyal customers’ trust, and our vision for the future of fashion in the region," said Kabir Lumba, Group CEO, Landmark Retail. "We are incredibly excited to launch our new Eid collection, which beautifully blends tradition with contemporary style. This collection embodies the essence of Eid, offering elegant and sophisticated pieces that cater to the diverse tastes of our customers. Our goal is to ensure that every customer can celebrate Eid in style, comfort, and elegance. This collection is a true reflection of our commitment to providing trendy, high-quality, and affordable fashion," said Fredrik Olson, CEO, Max Fashion. This year’s Eid collection features a harmonious blend of traditional and modern designs, catering to customers’ needs and ensuring that there is something for everyone. Women can indulge in the timeless elegance of embellished kaftans and vibrant jewel-toned dresses, each piece meticulously crafted to exude grace and sophistication. Men, on the other hand, can enjoy sophisticated, tailored outfits perfect for festive gatherings, designed to provide both style and comfort. The kids' collection is equally delightful, with adorable lace dresses for girls and smart casual sets for boys, allowing families to celebrate Eid in coordinated style. "Max Fashion’s journey over the past two decades has been nothing short of remarkable. As a brand, we have always been driven by our core values of style, affordability, and accessibility. Our ability to adapt to the ever-changing fashion landscape and meet the evolving needs of our customers has been key to our success. The launch of our new Eid collection is a celebration of our dedication to delivering exceptional fashion experiences. We are proud to have become a trusted name in value fashion, and we look forward to continuing our journey of inspiring and delighting customers with every collection we create. Max Fashion’s 20-year milestone is a celebration of not just our past achievements, but also our future ambitions," said Haroon Rasheed, Senior Head Marketing, Landmark Group.